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Manager of E-Commerce & Growth Marketing

Job in Los Angeles, Los Angeles County, California, 90079, USA
Listing for: Alabaster Co.
Full Time position
Listed on 2026-01-12
Job specializations:
  • Design & Architecture
    Digital Media / Production
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below

About Alabaster

Alabaster is one of the most exciting and fast-growing companies in faith-based publishing today. Founded in Los Angeles, we create beautiful and compelling Christian products — integrating thoughtful design, theological depth, and cultural relevance to help people engage with faith in meaningful ways.

What began as a Kickstarter campaign in 2016 has grown into a brand that has sold over 1 million Bibles and books — helping to pioneer a new category in Christian publishing where design and spiritual depth go hand in hand.

You’ll find our products everywhere — from Tik Tok Shop and Barnes & Noble to independent bookstores and major Christian conferences across the country. Our titles regularly appear on multiple Amazon Best Sellers lists, backed by over 5,000 five-star reviews. We’ve been featured by The Washington Post, Fox Business, and Christianity Today, and Alabaster has made six appearances on the Inc.

5000 list of fastest-growing private companies.

At the heart of it all is our 16 person team — a mission-driven, creatively brilliant group of people who care deeply about doing work that. We’re building a culture of creativity, excellence, and impact — and we’re just getting started.

If you're excited about creating high-quality, design-forward products that inspire people — we’d love to meet you.

The Opportunity

Our vision is to see all humanity experience God as beautiful — and we believe the future of Christian formation must be creative, accessible, and shaped by culture-makers who care deeply about both truth and creativity.

Over the next 10 years, we’re building Alabaster into a category-defining Christian brand — one that spans across more than just book publishing. We’re assembling a world-class team of builders, storytellers, and operators to make that vision real — people who are hungry to grow, grounded in purpose, and ready to create products that inspire generations.

If you're looking for a once-in-a-decade opportunity to help shape the future of faith and culture — we’d love to meet you.

At Alabaster, You’ll Enjoy
  • Ownership and Impact:You’ll be trusted to take ownership of your work and make meaningful contributions from day one. We move fast, stay scrappy, and make decisions that drive real results — with plenty of room for initiative and leadership.
  • A Purpose-Driven Team:We’re not just here to sell books — we’re here to build something that matters. Every team member plays a role in shaping products that people love, share, and grow with. You’ll join a team that cares deeply about craft, culture, and impact.
  • Top-Tier Team, Grounded in Values:You’ll work alongside thoughtful, talented people who lead with humility and believe relationships matter. We’re proud of our culture — shaped by people who go above and beyond, care deeply, and show up fully.
  • Real Results, Not Just Vibes:Alabaster has a 95% employee retention rate, a 5-star Glassdoor review, and has made six appearances on the Inc. 5000 list of fastest-growing private companies. We’re not just a great place to work — we’re a great team doing great work.
Key Responsibilities Revenue & Profitability Ownership
  • Own topline revenue and contribution margin across Amazon, Shopify (DTC), Tik Tok Shop, and Wholesale channels.
  • Develop and manage annual sales and profit forecasts, ensuring growth aligns with company margin targets.
  • Analyze performance by channel—balancing ad spend, shipping, merchant fees, and fulfillment costs to improve contribution margin.
  • Partner with Finance and Operations to align forecasts, inventory flow, and pricing strategies that optimize profitability.
  • Report weekly on sales, contribution margin, and channel efficiency to leadership.
E-Commerce & Performance Marketing
  • Lead Alabaster’s Meta Ads strategy and execution—owning campaign setup, creative testing, targeting, and ROAS optimization.
  • Oversee external partners for Amazon PPC, Tik Tok Ads, and Google Ads, ensuring spend efficiency and performance accountability.
  • Develop cross-channel attribution and LTV models to guide spend toward high-return audiences and products.
  • Continuously test and refine paid media strategy to balance growth, margin, and…
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