Programmatic Media Buyer

OMG
23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG
23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners.

We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

Omd

Media

Performance Media

OMG
23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG
23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners.

We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team.

The Analyst, Programmatic position is responsible for monitoring and co-managing campaign performance, as well as, developing a thorough understanding of client goals and objectives. The Analyst works with the team to ensure campaigns run smoothly – troubleshooting technical issues, delivering reports, and optimizing campaigns to client objectives. They also work collaboratively with their peers, sharing trading and campaign insights with the group.

As an Analyst, Programmatic you will work closely with the Programmatic, Ad Operations and Analytics teams to ensure successful campaign executions.

• Hands-on learning of programmatic campaign execution and optimizations across multiple DSP’s
• Effectively co-manage and prioritize multiple live campaigns across channels, with multiple platforms
• Development of pacing documents to keep track of multiple campaign flights and budgets
• Completion of trafficking workbooks
• Own internal resource documents including pacing charts, optimization logs, and third party vendor collateral

• Manage internal and client deliverables, day-to-day communication, and campaign documentation
• Maintain a current understanding of the account vertical and relevant industry news and updates
• Collaborate with internal teams and vendors to develop a high-level understanding of the capabilities and limits of the technologies we employ, including DSPs, DMP, Data provider and Inventory suppliers etc.

• Execute reporting analysis based on identified campaign KPI’s in client objectives
• Collaborate with internal Operations and Analytics teams to ensure proper tagging, placement naming conventions and trafficking processes are followed
• Develop programmatic campaign and audience recommendations based on planning brief and client objective

• Bachelor’s degree
• 1+ years of relevant programmatic experience
• In platform experience with DV360 required. Experience with additional programmatic buying…