Product Manager

Base pay range

$85,000.00/yr - $90,000.00/yr

Direct message the job poster from Insight Global

Insight Global is looking for a Website Product Manager to join a large consulting company to support a client in the sports and entertainment space. They will support the web team with their product strategy, roadmap, and execution on the primary web platforms across sports, media, and entertainment experiences. This role sits at the intersection of fan engagement, content, commerce, and technology, ensuring our websites deliver world‑class experiences while supporting business goals such as audience growth, monetization, and brand storytelling.

Key responsibilities include partnering closely with Design, Engineering, Content, Marketing, Data, and Commercial teams to translate fan needs and business objectives into scalable, high‑performing digital products.

• Product Strategy & Ownership
  • Own the end‑to‑end product lifecycle for one or more web platforms (marketing sites, content hubs, fan experiences, event sites, etc.).
  • Define and maintain a clear product vision and roadmap, aligned to company objectives and seasonal sports calendars.
  • Prioritize features and enhancements using data, fan insights, and business impact.
  • Balance innovation with platform stability, performance, and scalability.
• Fan Experience & Content Enablement
  • Champion the fan journey, ensuring intuitive navigation, compelling storytelling, and frictionless experiences across devices.
  • Partner with Content and Editorial teams to enable efficient content authoring, publishing, and personalization through CMS‑driven solutions.
  • Ensure accessibility, localization, and internationalization best practices are embedded in all experiences.
• Delivery & Execution
  • Write clear product requirements, user stories, and acceptance criteria.
  • Lead backlog grooming, sprint planning, and release coordination with Engineering.
  • Collaborate with Design on UX/UI, testing concepts through prototypes and user feedback.
  • Manage dependencies across teams and vendors to deliver on time and at quality.
• Data, Analytics & Optimization
  • Define success metrics and KPIs (engagement, conversion, retention, performance).
  • Use analytics and experimentation (A/B testing, funnels, heatmaps) to drive continuous optimization.
  • Partner with Data and Marketing teams to improve SEO, performance, and discoverability.
• Stakeholder Management
  • Act as the primary product point of contact for internal stakeholders.
  • Communicate roadmap status, risks, and outcomes clearly to leadership.
  • Align diverse teams around shared priorities, especially during high‑visibility moments (season launches, events, playoffs, major campaigns).

• 2–5 years of experience in a product‑centric role with exposure to web or digital platforms.
• Experience or passion in sports or entertainment.
• Strong written and verbal communication skills with an energetic personality.
• Understanding of modern web technologies, CMS platforms, and front‑end/back‑end tradeoffs.
• Understanding of working within Agile delivery environments with cross‑functional teams.
• Proven ability to translate user needs and business goals into shipped products.

• Experience in sports, media, entertainment, or consumer digital products.
• Familiarity with personalization, subscriptions, e‑commerce, or advertising‑supported models.
• Experience with analytics tools (GA, Adobe, Amplitude, Mixpanel, etc.).
• Exposure to accessibility (WCAG), SEO, and performance optimization.
• Experience supporting live events or seasonal traffic spikes.

• Entry level

• Full‑time

• Product Management
• Industries:
  Sports Teams and Clubs

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