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Regional Sales Manager, Retail

Job in Loughborough, Leicestershire, LE11, England, UK
Listing for: ASSA ABLOY Global Solutions
Full Time position
Listed on 2026-10-06
Job specializations:
  • Sales
    B2B Sales, Business Development
Salary/Wage Range or Industry Benchmark: 90000 - 130000 GBP Yearly GBP 90000.00 130000.00 YEAR
Job Description & How to Apply Below

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An Amazing Career Opportunity for a Regional Sales Manager, Retail!

Location:UK, Remote EMEA

Job

HID’s Reader Business Unit is seeking a Regional Sales Manager (RSM) to support the development of the Retail vertical across Europe, Middle East and Africa within the Asset and Item Readers segment.

This role focuses on driving growth through a combination of direct customer engagement and partner-led execution, working closely with system integrators, OEMs and solution providers.

Success in this position requires a commercially driven and operationally credible sales professional with experience in Retail environments, and Ability to engage with retailers on operationally critical initiatives, including inventory accuracy, RFID-enabled merchandise visibility, loss prevention, omnichannel fulfillment, and store productivity optimization.

The Regional Sales Manager will support the execution of the EMEA go-to-market strategy, build pipeline across priority use cases, and contribute to the development of scalable routes to market across applications such as asset tracking, worker safety, site logistics and infrastructure monitoring.

This role requires a hands-on, execution-focused individual contributor, capable of managing opportunities, supporting partners and converting pipeline into revenue outcomes.

Who are we?

HID powers the trusted identities of the world’s people, places, and things, allowing people to transact safely, work productively and travel freely.

IDT is creating trusted identities for IoT applications through Smart Components and Enabling Services.

HID’s Identification Technologies powers the trusted identities of the world’s people, places and things through smart components and cloud services. We make it possible for people and organizations to transact safely, work productively, and travel freely. Our contactless identification and sensing (RFID, NFC, and BLE) components and solution enabling technologies address the dynamic requirements across multiple industries to wirelessly connect, identify, collect and manage data quickly and accurately across virtually any IoT application.

As

our Regional Sales Manager, Retail, you’ll support HID’s successby:
  • Own and drive the Retail vertical sales strategy across EMEA, aligned with overall BU growth objectives.
  • Build, develop and convert a pipeline of opportunities across priority use cases such as asset tracking, worker safety, site logistics and infrastructure visibility.
  • Engage directly with customers and partners to support solution-driven opportunities and drive deal progression.
  • Develop and support a partner ecosystem across EMEA, including system integrators, OEMs and ISVs.
  • Contribute to the development of routes to market, supporting both partner-led execution and direct sales activities.
  • Manage sales cycles from discovery through to proposal and closure, with support from senior stakeholders where required.
  • Maintain CRM discipline, pipeline visibility and forecasting accuracy across all opportunities.
  • Work closely with Product Management, Engineering and Marketing to support solution positioning and market adoption.
  • Monitor market trends, customer requirements and competitive activity to support ongoing refinement of the vertical approach.
  • Represent HID in customer engagements, partner interactions and industry events within the Retail space.
Education/ or Experience
  • Bachelor's degree in Business, Marketing, Retail Management, Supply Chain Management, Engineering, or a related field.
  • MBA or equivalent, and experience in retail technology, RFID, inventory visibility, or identification solutions are advantageous.
  • 5–8+ years of experience…
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