Account Executive - MakeMusic

Peaksware is the parent company for industry-leading brands Make Music, Alfred Music, and formerly Training Peaks and Train Heroic. Our software platforms maximize the potential of expert instructors to reach and impact the lives of the world's committed performers. We empower athletes and musicians to achieve their peak potential through data-driven software, robust analytics, and expert-led content.

Peaksware is the parent company for industry-leading brands Make Music, Alfred Music, and formerly Training Peaks and Train Heroic. Our software platforms maximize the potential of expert instructors to reach and impact the lives of the world's committed performers. We empower athletes and musicians to achieve their peak potential through data-driven software, robust analytics, and expert-led content.

We operate at the intersection of technology, finance, and human performance. As a lean, high-growth organization, we value execution, intellectual curiosity, and radical candor.

As an Account Executive, you will play a crucial role in accelerating revenue and business growth. Leveraging your knowledge of the music education marketplace, you will identify potential customers, Music Teachers & Fine Arts Stakeholders, and seek to build meaningful relationships with them. You will develop a deep understanding of their needs and desired outcomes and utilize your product expertise to successfully overcome doubts and obstacles, converting prospects into paying customers.

This position will sit directly with the Sales team, work in close collaboration with the Customer Support and Customer Success Teams, Marketing Teams, and Product Teams, and report to the Manager of Sales, Make Music.

You care about making authentic, human connections with prospective customers and supporting them throughout the decision-making process. You are relentless and goal oriented, creative and confident, and you work well in a fast paced, ever-changing environment. Your ability to discern the needs and motivations of others makes you an excellent influencer, which ultimately converts these built relationships into paying customers.

• Identify and prioritize target K-12 schools and districts with music programs, leveraging market research and industry insights
• Work closely with the Business Development Team to develop sales pipeline from prospective new accounts
• Make outbound calls, conduct product demos, and make proactive visits to pre-selected strategic target customers resulting in increased sales
• Initiate and maintain contact with prospects through phone calls, emails, meetings, and other communication channels
• Educate prospects on our products, services, and the specific benefits
• Handle objections and identify opportunities to demonstrate value to prospects
• Manage the full sales cycle from lead generating and cold prospecting efforts, to managing and staying on top of your pipeline to deal negotiations and close

• Meet or exceed monthly, quarterly, and annual sales quotas and targets
• Provide clear and accurate visibility into pipeline performance resulting in increased accuracy of revenue forecasts
• Develop and maintain strong product knowledge, proactively learning new features, and product updates translating changes to value propositions and refining talk tracks
• Gather and take feedback from prospects internally, advocating for changes that reflect the needs of our customers and prospects
• Effectively manage your sales pipeline by keeping detailed records of customer information and interactions, sales activities, and progress toward sales goals in CRM
• Seamlessly transition paying customers to Customer Success

The work characteristics…