Senior Paid Media Executive

JOB TITLE: Senior Paid Media Executive - 4 day week

LOCATION: Hybrid - Kent

SALARY: £27,000-£35,000

An exciting and dynamic Digital Agency in the heart of Kent is looking to grow their Paid Media team.

With a 360-service touching on Paid Media, Brand, Web Management, Ecommerce, Graphic Design they cover all areas of the Digital Marketing world.

• Assist head of paid search in the day to day management of Paid Media accounts including:
• Building & maintaining Paid Media Accounts accounts for new and existing clients across a variety of platforms such as Google Ads, Meta, Bing, and Linked In.
• Daily optimisation and testing of PPC campaigns for continual improvement across all channels including search, display, remarketing, shopping and social.
• Performing regular keyword research, SQR and competitor analysis for client campaigns.
• Creating compelling ad copy for both B2B & B2C campaigns.
• Creating ad copy, A/B test plans for on-going optimisation.
• Analysis of paid search data to report on performance against KPIs.
• Creation of monthly and ad hoc paid search reports with clear performance commentary for clients.
• Use paid search & analytics platforms to identify new trends and gaps in the digital marketing space.
• Presenting these new ideas and initiatives to clients to aid their digital marketing strategy in a proactive manner.

• Minimum of 1 years agency side managing multiple campaigns independently
• Google Ads certified.
• Solid understanding of Paid advertising including Facebook, Linked In, Google Search display and shopping.
• A high level of Excel experience with the ability to manipulate data, formulas and pivot tables

• The role comes with a salary of £27,000-£35,000 (DOE) and comes with an excellent chance for career progression.
• Private Healthcare
• Free daily breakfast
• Childcare vouchers