Forward Deployed Engineer

Sales Ape is building AI sales agents that engage, qualify, nurture and convert leads into customers.

Our AI agents operate autonomously across customer conversations, integrating directly into existing sales workflows, CRMs and business systems.

We’re moving beyond traditional SaaS, where customers configure software themselves, towards a world where AI systems are deployed, integrated and continuously improved to deliver measurable business outcomes.

We’re looking for an exceptional Forward Deployed Engineer (FDE) to sit at the intersection of engineering, product and customer success.

You’ll work directly with customers to understand their commercial operations, design AI-powered workflows, and deploy intelligent agents into production.

This isn’t a traditional implementation or solutions engineering role.

You’ll write production code, solve complex integration challenges, build bespoke capabilities and work alongside our core engineering team to turn successful customer deployments into scalable product features.

You’ll own the journey from customer problem → technical solution → production deployment → measurable commercial impact.

• Design, configure and deploy AI agents tailored to customer sales processes.
• Develop sophisticated conversational workflows using LLMs, APIs and orchestration frameworks.
• Build integrations with CRMs, communication platforms and proprietary customer systems.
• Ensure deployments are reliable, secure, scalable and production-ready.

• Embed yourself in customer environments to understand their processes, data and technical architecture.
• Translate ambiguous business requirements into working technical solutions.
• Partner with commercial stakeholders to identify high-value automation opportunities.
• Own technical delivery from initial discovery through deployment and optimisation.

• Optimise AI agent performance against measurable KPIs, including lead conversion, qualification accuracy, meetings booked and revenue generated.
• Diagnose performance issues across prompts, models, integrations, data and workflows.
• Rapidly experiment, iterate and ship improvements based on real-world customer interactions.
• Take accountability for the commercial performance of the systems you deploy.

• Identify repeatable customer requirements and translate them into reusable product capabilities.
• Contribute directly to the core Sales Ape platform.
• Build internal tools, frameworks and deployment infrastructure that accelerate future implementations.
• Help shape our technical roadmap through firsthand customer experience.

• Strong software engineering fundamentals, ideally with Python and Type Script.
• Experience building and deploying production applications.
• Hands‑on experience with LLMs, agentic architectures, RAG, tool calling and AI orchestration.
• Experience integrating third‑party APIs, CRMs and enterprise systems.
• Understanding of cloud infrastructure, databases, authentication and application security.
• Comfortable working across the full stack, from backend services to customer‑facing interfaces.

• Builder mentality: You’d rather ship a working solution than spend weeks writing specifications.
• Commercial curiosity: You care about the business problem as much as the technical architecture.
• Customer confidence: You can sit with a CEO, CRO or technical team and translate complexity into clarity.
• High agency: You’re comfortable operating independently in ambiguous environments.
• Product instinct: You recognise when a bespoke customer solution should become a platform…