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Senior Product Manager

Job in Madison, Dane County, Wisconsin, 53774, USA
Listing for: Cattle Care Inc.
Full Time position
Listed on 2026-10-17
Job specializations:
  • Business
    Product Manager
Salary/Wage Range or Industry Benchmark: 150000 - 210000 USD Yearly USD 150000.00 210000.00 YEAR
Job Description & How to Apply Below

Cattle Care has spent nine years putting AI and computer vision to work in the physical world of dairy farming. Our cameras and software already monitor around 800,000 cows across the US, helping farms run tighter operations and keep animal welfare high.

We're profitable, we have an established distribution network across US dairies, and we're ready to grow beyond our current product suite. Agriculture is foundational to US food security, and we intend to build more of the tools that keep it running.

Company Overview

Cattle Care has spent nine years putting AI and computer vision to work in the physical world of dairy farming. Our cameras and software already monitor around 800,000 cows across the US, helping farms run tighter operations and keep animal welfare high.

We're profitable, we have an established distribution network across US dairies, and we're ready to grow beyond our current product suite. Agriculture is foundational to US food security, and we intend to build more of the tools that keep it running.

Role Summary

We're hiring a Senior Product Manager to find out what Cattle Care should build next. This is a discovery role with no fixed product area. Feed, health, labor, reproduction, milk quality, energy, finance, hardware, anything that moves a dairy farm's bottom line is in scope.

You'll spend a lot of time on farms with owners and managers. You'll generate hypotheses, test them, prototype quickly, and get early commitments from farms to pay. Within six months, you'll bring a validated, prioritized roadmap and a clear recommendation for our next two products. You'll report to our Head of Product.

What You'll Deliver in Your First 6 Months

By month six, you'll recommend Product #1 and Product #2, and the evidence will be strong enough for the founder and Head of Product to commit engineering to them.

  • Months 1–2:
    Immerse.
    Visit many farms, map the operation end to end, and build a broad backlog of problems ranked by how much they cost farms.
  • Months 2–4:
    Test.
    Turn the strongest problems into hypotheses. Test them with prototypes, demos, and structured interviews. Drop the weak ones quickly.
  • Months 4–6:
    Prove and prioritize.
    For the finalists, get preliminary agreements from farms to pay a specific price. Deliver a ranked roadmap that explains:
    • Why Product #1 gives a farm the greatest ROI within 12 months, with numbers
    • How each product fits our current suite and distribution
    • What it would take to build, and what you chose not to pursue and why
Key Responsibilities
  • Field discovery: Spend about 40% of your time on dairy farms across the US with owners, managers, and staff. Learn how the farm makes and loses money. Handle remote follow-ups and video calls the rest of the time.
  • Hypothesis generation and validation: Turn observations into testable hypotheses. Design quick experiments and decide on evidence, not enthusiasm.
  • Rapid, AI-powered prototyping: Use AI tools every day for research synthesis, analysis, and building clickable or functional demos. Put a working concept in front of a farmer in days, not quarters.
  • Willingness-to-pay validation: Get preliminary agreements, such as LOIs, pilot commitments, or priced pre-orders, from farms to pay a specific amount for a product before we build it.
  • ROI modeling and prioritization: Build a farm-level business case for each opportunity, including cost, payback, and 12-month ROI. Rank opportunities by value to farms, fit with our suite, and effort to build.
  • Cross-functional leverage: Work with Sales and Customer Success for farm access and market insight, and with Engineering for feasibility and estimates.
  • Recommendation: Present a validated roadmap and your Product #1 and #2 picks to the founder and Head of Product, who make the final call.
Requireme…
Position Requirements
10+ Years work experience
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