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VP, Corporate Partnership Sales

Job in Madison, Dane County, Wisconsin, 53774, USA
Listing for: Forward Madison FC
Full Time position
Listed on 2026-10-17
Job specializations:
  • Sales
    Client Relationship Management, Business Development
Salary/Wage Range or Industry Benchmark: 120000 - 180000 USD Yearly USD 120000.00 180000.00 YEAR
Job Description & How to Apply Below

Role: VP, Corporate Partnership Sales

Description: Big Top Events is looking for a strategic and results-oriented sales professional who will be in charge of new partnership revenue for Forward Madison FC, Rally Madison FC, and all other Breese Stevens Field events, including national touring concerts. This candidate should thrive in a fast-paced and collaborative environment and have a track record of creating solution-focused partnerships.

Responsibilities
  • Drive new sponsorship revenue for Forward Madison FC, Rally Madison FC, Breese Stevens Field and the club's academy programs through proactive outreach, relationship development, and strategic prospecting.
  • Manage the full sales cycle, including prospecting, pitching, negotiation, and closing partnership agreements.
  • Build and maintain a strong sales pipeline with a consistent focus on achieving individual revenue targets.
  • Develop a comprehensive understanding of all Club inventory related to Forward Madison FC, Rally Madison FC, Breese Stevens Field and the Academy.
  • Lead and develop other corporate partnership sales and activation staff members.
  • Represent the Club at a minimum of four community or networking events per month.
  • Work with the partnership activation team to create contracts and custom corporate partnership proposals tailored to the prospective partners’ objectives.
  • Work with the different departments, specifically marketing, to create new asset inventory that promotes the brands in a positive manner while supporting the goals of prospective partners.
  • Work with other departments to ensure that all contracted partnership elements are properly executed and exceed the customer’s expectations.
  • When presenting to a customer, cover partnership and ticket options based on the customer’s needs.
  • Utilize a CRM system to manage sales pipeline, track communications, and report on progress.
  • Provide management oversight of seasonal and intern staff and potentially full-time activation or marketing/ community staff members.
Requirements
  • Bachelor’s degree or equivalent professional experience.
  • Significant experience in sponsorship sales, partnership development, or revenue generation within professional sports, entertainment, media, or related industries.
  • A proven track record of achieving and exceeding annual sales goals.
  • Strong understanding of solution-based selling.
  • Experience developing relationships with company decision-makers.
  • Ability to work nights, weekends, and holidays and the event schedule requires.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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