Area Sales Manager

Area Sales Manager – Flooring Selling Premium Flooring Solutions into Retailers Territory:
Midlands Salary: £40K - £50K  Uncapped Bonus circa £12K  Company Car/Car Allowance  Benefits Are you an experienced field sales professional with a passion for interiors, flooring or home improvement? We're looking for an ambitious Area Sales Manager to join a leading flooring manufacturer, helping to grow sales across an established territory by developing relationships with independent flooring retailers, buying groups and selected national accounts.

This is a fantastic opportunity for someone who enjoys building long-term partnerships, identifying new business opportunities and helping customers grow through product knowledge, merchandising and exceptional service.

The Role Reporting to the Regional Sales Manager, you'll be responsible for managing an existing customer base whilst identifying and winning new retail partners across your territory. You'll become a trusted advisor to your customers, providing commercial support, product training and merchandising solutions to maximise sales and increase market share.

Key responsibilities include:

Managing a portfolio of independent flooring retailers and selected national retail accounts. Developing new business opportunities and opening new retail accounts. Promoting a portfolio of carpet, luxury vinyl tile (LVT), laminate and wood flooring solutions. Delivering product demonstrations and staff training. Negotiating commercial agreements and promotional activity. Working closely with distributors and internal support teams. Ensuring showroom displays and merchandising remain to a high standard.

Producing accurate sales forecasts and managing your pipeline through the CRM system. Achieving and exceeding monthly and annual sales targets. About You We're looking for someone who enjoys being in front of customers and thrives on developing profitable business relationships. Ideally you'll have:
Field sales experience within flooring, interiors, kitchens, bathrooms, building products or home improvement. Experience selling into retailers, merchants or independent businesses. A proven track record of growing sales and winning new business. Excellent relationship-building and negotiation skills. Strong commercial awareness. A proactive and self-motivated approach. Good planning and territory management skills. A full UK driving licence. Candidates from related sectors such as ceramic tiles, carpets, paint, furniture, kitchens, bathrooms, builders' merchants or other interior finishing products are also encouraged to apply.

What's in it for you? Competitive basic salary. Uncapped bonus scheme. Company car or car allowance. Pension scheme. Mobile phone and laptop. 25 days holiday plus Bank Holidays. Ongoing product and sales training. Genuine opportunities for career progression within a successful and growing business. Why Join? You'll be joining a respected manufacturer with an excellent reputation for quality, innovation and customer service.

The business invests heavily in its people and products, offering a collaborative culture where success is recognised and rewarded. If you're a driven sales professional looking to develop your career with a market-leading flooring business, we'd love to hear from you.