Public Relation & Marketing Specialist
Education Bachelor of Business Administration(Management)
Industry Staffing and Recruiting
Job Description
Develop and implement comprehensive PR strategies and campaigns to promote our brand, products, and initiatives. Cultivate and maintain strong relationships with journalists, editors, bloggers, and influencers across relevant media outlets and platforms. Write and distribute press releases, media pitches, and other PR materials to secure media coverage and positive publicity. Coordinate interviews, press briefings, and media appearances for company spokespeople and executives.
Monitor media coverage and industry trends to identify opportunities, threats, and emerging topics for proactive and reactive PR efforts. Collaborate with cross-functional teams, including Marketing, Sales, and Product Development, to align PR efforts with broader business goals.
Desired Candidate Profile
- 3-4 years of relevant experience
- Strong analytical, communication, time-management, and creativity skills
- Experience with sporting events will be an advantage
- Strong ability to focus on customer/market and take initiative
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