Sr Channel Sales Rep

As a Sr Channel Sales Representative for Honeywell Fire's NOTIFIER business, you will grow territory sales by helping distributors, engineered systems dealers, integrators, contractors, and key accounts succeed. You will strengthen partner relationships, manage opportunities, make sound commercial decisions, and match customer needs with fire and life-safety solutions.

You will report to the Sales Director
. This is a remote field-sales role based in Northford, Connecticut; with up to 50% travel.

You will create demand, build pipeline, protect margin, coordinate resources, manage complex opportunities and escalations, and maintain clear records.

• Execute a territory plan that meets revenue, orders, market share, margin, and growth goals.
• Build relationships with partner leaders, sales teams, estimators, engineers, and end users; align account priorities and next steps.
• Lead partner reviews covering revenue, orders, pipeline, win rate, forecast, certifications, product readiness, satisfaction, and actions.
• Identify coverage gaps and recruit or develop partners with the right skills and reach.
• Train partners on products, applications, tools, and processes, connecting them with specialists as needed.

• Create demand, qualify opportunities, and match end-user needs with the right channel partner.
• Manage qualified leads in Salesforce, acknowledging assignments and acting within required time frames.
• Keep account, lead, opportunity, meeting, forecast, and next-step information accurate.
• Build win plans based on competition, specifications, decision-makers, project stage, budget, timing, and related opportunities.
• Support pricing and discount requests with competitive, revenue, account, margin, and value data.
• Review quotes, scope, assumptions, bills of material, technical options, and pricing with partners.

• Develop working knowledge of NOTIFIER systems, networking, CLSS connected services, BDA and fiber DAS, VESDA, Lion-Tamer battery monitoring, and related tools.
• Coordinate engineering, technical support, product, customer service, pricing, operations, and key-account resources.
• Support site reviews, gather project documents, compare solutions, assist with quotes and demonstrations, and join technical discussions.
• Keep customers and partners informed through order, licensing, delivery, and technical issues; set priorities and provide updates.
• Advocate for customers while following policy, protecting the business, and supporting long-term growth.

• 6 or more years in channel sales, account management, territory sales, business development, or a related role, with demonstrated revenue growth and major-account management.
• Success working with distributors, dealers, integrators, contractors, or other channel partners.
• Strong judgment in qualification, forecasting, competitive positioning, pricing, negotiation, and margin management.
• Ability to build trust across partner, technical, and customer teams and drive work without direct authority.
• Experience with Salesforce or a similar CRM and Microsoft 365, with consistent follow-through.
• Ability to travel regularly for meetings, customer visits, site reviews, training, and industry events.

• Bachelor's degree in business, engineering, marketing, or a related field preferred.
• Experience in commercial fire, life safety, building automation, security, electrical construction, or specification-driven markets.
• Experience with technical products used in fire, life safety, building systems, or related fields.
• Experience leading partner training, business reviews, site walks, project reviews, and senior-leader presentations.
• Ability to read project documents, ask effective discovery questions, and coordinate technical resources.
• Knowledge of public-sector or federal opportunities and controlled-information requirements.
• Relevant fire alarm, life-safety, electrical, or industry credentials are a plus.

• Meeting revenue, order, growth, and gross-margin goals.
• Maintaining an accurate pipeline and forecast while improving win rates and new-product sales.
• Improving partner performance, training, readiness, and completion of agreed actions.
• Responding to leads on time, maintaining CRM accuracy, meeting customers, and following through.
• Strengthening relationships and resolving commercial, delivery, and support…