National Sales Manager Mid-Market

Overview

National Sales Manager – Mid-Market

Location: Hybrid WFH / Office

Package: Generous base salary with a realistic OTE of £125,000

Contract Type: Full-time, permanent

Reporting To: Head of Sales

Are you ready to build something from the ground up?

At Handepay Mid-Market
, part of PayPoint Group
, we’re creating a new national sales channel focused on higher-value, more complex UK merchants. This role is a cornerstone hire in that journey.

As National Sales Manager
, you will help design, build, and scale the Handepay Mid-Market sales channel. This is not a role inheriting a mature structure or large team — it’s an opportunity to shape the strategy, operating model, and culture of a national sales function from day one.

This role is suited to someone who has successfully helped launch, evolve, or scale a sales channel within payments or fintech.

Handepay Mid-Market targets UK merchants with annual card turnover of £1m–£20m
, delivering tailored solutions across card acquiring, POS/EPOS, eCommerce, and value-added services.

The channel will initially operate with a small, high-impact team, focused on early traction, proof of concept, driving revenue and establishing the foundations for sustainable national growth.

• Design and implement the Handepay Mid-Market go-to-market model, including target segments, priority verticals, and sales motion
• Define and embed best practice across pipeline management, forecasting, and sales governance
• Create and evolve sales playbooks, performance frameworks, and operating rhythms

• Operate as a player-manager in the early stages, contributing directly to new business acquisition where required
• Own team recruitment, onboarding, culture building and performance management to maintain a high-performing sales organisation as the channel scales
• Set clear standards around activity, deal quality, and commercial discipline

• Work closely with internal teams across Marketing, Partnerships, Operations, Pricing, Onboarding, and Implementation to enable growth
• Collaborate with wider PayPoint Group teams, introducers, and strategic partners to unlock corporate opportunities
• Act as a senior escalation point for complex, high-value, or strategic deals

• Own national pipeline, forecasting accuracy, and revenue delivery for Handepay Mid-Market
• Balance growth, margin, and revenue as the channel develops and matures
• Provide insight and feedback to influence product roadmap, proposition development, and process improvement

• Proven experience building, launching, or scaling a B2B sales channel within payments, fintech, financial services, or SaaS
• Strong background in complex, consultative sales environments with higher-value merchants
• Comfortable operating in ambiguous, early-stage environments where structure must be created
• Commercially astute with strong forecasting and pipeline management capability

• Experience in a player-manager or hybrid leadership role
• Exposure to introducer, partner, or group-led sales models
• Experience selling multi-product or integrated solutions (e.g. acquiring, POS/EPOS, eCommerce)

• Opportunity to build and shape a national corporate sales channel
• High autonomy and genuine influence over strategy and execution
• Backing of an established, trusted payments business within PayPoint Group
• Clear pathway to scale a team and progress as the channel grows

• Generous base salary with a realistic OTE of £125,000
• £6,000 car allowance
• 25 days annual leave, plus 8 UK bank holidays
• Company mobile phone & laptop provided
• Contributory pension scheme
• Share incentive scheme
• Life assurance
• Electric/Hybrid Vehicle Scheme
• Full training and induction and on-going support

You may also have experience in the following:
Key Account Manager, Sale Management, Sales Manager, Area Sales Executive, Lead Generation, New Business Development, Field Sales Manager, Business Development Manager, Area Sales Manager, Account Manager, etc.