Category Manager; BFS; THG Nutrition | Myprotein

About THG We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.  

With us, you’ll go further, faster. What are you waiting for? Life at THG NutritionTHG Nutrition is home to some of the world’s most trusted and best-loved wellbeing and nutrition brands, including Myprotein, the world’s largest online sports nutrition brand, alongside Myvegan, My vitamins and MP Activewear.

Our brands and people exist to break boundaries — to power and empower those who want more. We move fast, challenge convention, and back ourselves to win. These values shape how we work every day.

Role:
Category Manager | Bars & Snacks Reporting to:
Category Director Brand:
Myprotein

Location:

THG HQ, Manchester (WA15 0AF
) - Fully Office BasedTHG Nutrition:

THG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands,  My vitamins and MP Activewear. Our brands and people exist to break boundaries; to power and empower those who want more.

Role Overview As the Category Manager, you will be responsible for driving the online commercial success of Bars & Snacks. You will optimise the ecommerce strategy for these categories, ensuring commercial growth and customer engagement across global markets in line with out omni-channel business.

Key Responsibilities Category Performance & Strategy Develop and implement bars & snacks strategies to maximise online sales, market share, and profitability.

Analyse internal insights (sales data, pricing trends, site metrics) to make data-driven decisions that optimise category performance.

Identify category growth opportunities, leveraging global and regional insights to tailor strategies for each market.

Conduct frequent site audits to ensure optimal customer experience (CX) and category visibility.

Market & Competitor Analysis Monitor external market trends, including competitor pricing, innovation, and emerging category trends.

Leverage insights to develop category plans and influence product launches, pricing, and promotional strategies.

Collaborate with the Brand & Marketing teams to align product positioning with industry trends and customer demand.

Collaborate with the internal Retail, Wholesale, Tiktok & Amazon teams to understand insights & omnichannel sales to drive online decisions.

Pricing & Promotion Optimisation Own the pricing strategy for assigned categories, ensuring profitability while remaining competitive in each market.

Work closely with country managers to optimise pricing across Myprotein sites, balancing growth and margin targets.

Work closely with the internal Retail, Wholesale, Tiktok & Amazon teams to balance the calendar plans to drive growth across channels

Develop and implement promotional plans, working with digital marketing teams to drive customer acquisition and retention.

Cross-Functional Collaboration Partner with supply chain & production teams to ensure optimal stock availability across all international warehouses.

Collaborate with procurement, finance & logistics to improve cost efficiencies and bottom-line profitability.

Support senior stakeholders in optimising locale & sales channels mix, reducing cost prices, and managing discount strategies.

Work closely with customer service teams to address category-specific customer concerns, ensuring a customer-centric approach to category…