Copywriter

We are simplifying beauty. We’re committed to creating products and a community that inspire you to be your most confident self.

You’ll be part of a team that leads with authenticity and is empowered to shape the way we operate, creating an environment that reflects our shared values and aspirations.

We’re always vegan, cruelty and fragrance free and proud to be Leaping Bunny certified. Join us on an exciting journey to cut through an overwhelming market and create products and world-first formulas, that give our customers what they need and want simplified.

Acknowledged by The Sunday Times Best Places to Work.

THE ROLE

We’re looking for a talented, ambitious Copywriter to drive creative copywriting and brand storytelling across REFY Beauty’s marketing, campaigns, e-commerce and product launches.

Working closely with the Brand Marketing team and Creative, you’ll help shape how REFY shows up across all consumer touchpoints - from social-first storytelling and campaigns to product copy, e-commerce and brand communications. This is a varied, fast-paced role for a strong 360 thinker who understands how to balance creativity, clarity and commercial impact.

You’ll play a key role in translating REFY’s vision into clear, ownable and compelling copy that resonates with our global community.

KEY RESPONSIBILITIES

• Write engaging, on-brand copy across all channels, including campaigns and product launches, website and e-commerce, email marketing, paid and organic social, packaging and in-store materials, product and retails staff training materials and internal comms materials.
• Support 360 campaign ideation, working collaboratively with Brand Marketing and Creative
• Own and develop the brand copy guidelines, for internal and external use
• Maintain and evolve the REFY tone of voice, ensuring consistency across all platforms
• Translate briefs into clear, compelling messaging that feels modern, confident and community-led
• Edit and proofread all copy to ensure accuracy, clarity and brand alignment
• Review content performance with stakeholders and adapt approach to improve conversion
• Oversee transcreation projects, working closely with the Marketing and Creative Operations Lead
• Work across multiple projects at once, prioritising effectively in a fast-paced environment
• Maintain meticulous attention to detail, ensuring all copy is accurate, grammatically correct, and on-brief.
• Stay culturally connected, with a strong understanding of beauty, fashion, social, and digital trends

Skills, Knowledge And Experience

• Proven experience as a Copywriter, preferably within beauty, fashion or lifestyle
• Deep understanding of tone of voice and how to adapt it across platforms
• Excellent writing, editing and proofreading skills
• Highly organised with the ability to manage multiple projects at once
• Experience in working within transcreation workflows with freelancers and agencies
• Confident collaborating across teams and responding to feedback
• Commercially minded, with an understanding of how copy drives performance
• Passionate about beauty, branding and storytelling

OUR BENEFITS PACKAGE

• 25+ Days Holiday: Start with 25, earn one for every year's service (up to
  5)
• Extra Holidays: Option to buy up to 5 additional days.
• Sabbatical Leave: Take up to 3 months off after 4 years of service.
• Community First Day: A day to support a cause you love.
• Bonus Scheme: Rewards for your hard work and success.
• Family Leave: Enhanced support for new parents.
• EV Scheme: Drive electric with salary sacrifice options.
• Financial
  
  Coaching:
  
  Guidance to boost your money mindset.
• Flexible Religious Holidays
  :
  Flexibility to honour days that matter to you.
• Flexible Working: Flexi start and finish times with the option to work one day per week from home.
• REFY Product Perks: Annual allowance, exclusive discounts, and be the first to try new REFY products before any launches!
• Regular Social Events: Team-Building days and seasonal parties.
• Career Growth: Tailored training and development opportunities.
• Vitality Health Insurance: Health coverage with added benefits.

WHAT MAKES US 'REFY'

Aspirational Yet Understated: We are an aspirational brand and workforce that pushes boundaries and disrupts the market in an…