Data Analyst; Digital Marketing

Location:
Manchester City Centre / Hybrid

McCann Manchester is officially the UK’s most awarded agency for marketing effectiveness: empowering challenger brands to realise their full growth potential.

We accelerate growth by helping brands to shine brighter in the lives of consumers: focusing on pioneering methods to integrate brand experience design and activation to deliver competitive advantage with distinction.

We operate as part of the wider McCann Manchester team and are home to the best talent across: data and analytics, integrated marketing strategy, paid search, digital PR and content, customer experience design, TV, radio, display and social media planning and buying.

We’ve been busy building some brand new shiny tools that combine powerfully to tell some very intelligent stories for our clients and because of this we’re looking for a Data Analyst to join our team and help us deliver more actionable insights than ever before. We’re all for driving strategic change for our clients and we need you to help play a pivotal role in this revolution, through creating, producing, and maintaining dashboards and reports for existing and future clients, producing smarter decision‑making processes that reach right across their core business objectives.

Your work will be at the intersection of creativity and data, focusing on actionable insights that deliver real impact.

This is a hands‑on role perfect for someone passionate about digging into data, finding trends, and presenting insights in innovative and engaging ways. Your technical know‑how, attention to detail, and ability to make sense of complex datasets will ensure you deliver high‑quality outputs that inspire both creative and strategic thinking.

• Expertise in UK media platforms (e.g., Google Analytics, Meta, Programmatic)
• Deliver accurate, timely client reports and insights
• Collaborate on data strategies to drive growth across performance and brand marketing
• Lead data visualisation projects and client reporting dashboards
• Stay current with industry trends and new data opportunities
• Using data mining to extract information from data sets and identify correlations and patterns
• Organising and transforming information into comprehensible structures
• Using data to predict trends in the customer base and the consumer population as a whole
• Performing statistical analysis of data
• Using tools and techniques to visualise data in easy-to-understand formats
• Preparing reports and presenting these to management or clients
• Communicating with stakeholders to understand data content and business requirements.

• Proven experience in creating and managing dashboards, preferably within Looker Studio, Tableau, Power BI, or similar tools
• Fluency in Google Analytics 4 and Google Tag Manager, with a deep understanding of how these tools inform campaign performance through tracking and implementation
• Excellent Excel skills, with a flair for presenting complex data clearly and concisely
• A focus on creative analytics, with an ability to spot patterns that inspire innovation
• Strong attention to detail, ensuring all data outputs are accurate and impactful
• Experience with data storage platforms, particularly Azure, Big Query, or SQL, is advantageous
• A broad understanding of digital marketing such as Social, Paid Search, Programmatic
• A collaborative mindset, thriving in a team‑driven environment

• Competitive salary and benefits package
• Flexible hours (core hours 10am-4pm)
• 35‑hour week
• Free gym membership
• 25 days holiday, Christmas shutdown, Birthday off, 3 additional collective wellness shutdown days
• Option to buy additional holiday
• Free access to mental health support and life coaching

You would be joining the digital hub of McCann Manchester and an eConsultancy Top 30 digital agency.

We understand the complex digital journeys customers make, and deliver creative digital solutions to problems, without bias or border. We become more connected every day - to each other, to devices, to services and brands and our work reflects this.

We deliver leading digital marketing for…