Digital Strategy Manager

Digital Strategy Manager

Manchester | Up to £45,000 DOE + bonus
We're working with an award-winning  B2B marketing agency  with a global client base to recruit a  Digital Strategy Manager  to lead and evolve the agency's digital offering.
This is a fantastic opportunity for a digitally led agency professional who has built their career in a  B2B marketing agency environment  and is ready to take ownership of digital strategy across a portfolio of client accounts. Working closely with the MD and wider leadership team, you'll play a key role in shaping how digital channels are planned, delivered and integrated across the agency, while also contributing to the next phase of growth.
This role combines  strategic leadership, client consultancy, digital delivery and team management , making it ideal for someone who enjoys operating at both a strategic and hands-on level.

The Role

As  Digital Strategy Manager , you'll be the agency's go-to person for digital strategy, helping define how SEO, PPC, paid social, CRM and email are used to drive measurable results for B2B clients.
You'll work across both existing and prospective client accounts, building channel strategies, creating digital proposals, guiding campaign delivery and ensuring digital activity is aligned to wider business and marketing objectives.
Reporting into the MD, you'll also play an important role in the day-to-day running of the agency, helping to shape internal processes, support team development and contribute to the commercial growth of the business.

Key Responsibilities

Act as the agency's lead authority on  digital strategy and channel planning , advising on where digital activity will deliver the greatest commercial value for clients
Lead the strategic delivery of  SEO, PPC, paid social, CRM and email marketing campaigns , ensuring campaigns are integrated, effective and results-driven
Build and present  digital strategies and proposals  for new business opportunities and provide senior strategic consultancy to existing clients
Design and implement  ROI-focused digital programmes  across a range of B2B client accounts
Work closely with internal teams to ensure digital activity is fully integrated with wider brand, content and campaign plans
Oversee external partners delivering  website, technical and development projects
Support clients with their wider marketing strategy, ensuring digital channels align to business goals and lead generation objectives
Develop joined-up digital workflows and channel strategies that improve performance and client outcomes
Monitor campaign and channel performance against client KPIs, identifying opportunities for optimisation and growth
Own the quality and production of  monthly and quarterly digital performance reporting
Line manage internal digital specialists and oversee relationships with freelancers and external partners
Contribute to the ongoing development of the agency's digital proposition and offering

About You

We're looking for someone with a strong  agency-side digital background , ideally gained within a  B2B marketing agency , who can combine channel expertise with strategic thinking and confident client leadership.
You'll likely bring:
A minimum of 5 years' experience in digital marketing within a marketing agency
Current or previous experience working in a B2B marketing agency environment is essential
Strong hands-on knowledge of  SEO, PPC, paid social, CRM and email marketing
Experience building digital strategies and managing campaign delivery across multiple client accounts
The ability to translate performance data into clear, commercially meaningful insights and recommendations
Strong client-facing skills, with experience presenting strategy, performance and recommendations to senior stakeholders
Line management experience and confidence leading, mentoring and developing others
Ideally, experience working with clients in more technical, complex or specialist B2B sectors

Why Join?

Join an  award-winning B2B agency  with an established reputation and global client reach
Play a key role in shaping the agency's  digital strategy offering
Work directly with the MD and leadership team during an exciting period of growth
Hybrid working with  2 days in the office in central Manchester
Competitive salary of  up to £45,000 DOE + bonus
Genuine opportunity to progress and help build a growing digital team

Interested?

If you have the relevant  digital agency and B2B marketing agency experience , we'd love to hear from you. Apply now and we'll be in touch if your background is a strong fit for the role.