Brand Manager - mp Activewear
Listed on 2025-11-22
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Marketing / Advertising / PR
Branding Specialist / Ambassador, Marketing Manager, Marketing Strategy -
Management
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOK FANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you'll go further, faster. What are you waiting for?
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About THG NutritionTHG Nutrition is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, and its family of brands, Myvegan, My vitamins and MP Activewear. Our brands and people exist to break boundaries; to power and empower those who want more. We break conventions, we're a force for good, and we keep it real.
These are the values that drive our team through every day.
At THG, you'll be part of a global powerhouse that's transforming the nutrition and wellness industry. As Brand Manager for MP Activewear, you'll have unparalleled opportunities for career growth and development, working alongside some of the brightest minds in the industry. THG is committed to investing in your success, offering clear progression paths, exposure to international markets, and the chance to lead impactful, innovative projects.
With our dynamic and fast‑paced environment, you'll play a key role in driving our brands forward, making THG the perfect place to elevate your career.
You’ll take ownership of briefing new artwork, developing creative concepts, and spotting opportunities for new packaging initiatives that push the brand forward. Sustainability will also be central to your work, contributing to long‑term strategies that support THG's environmental goals and help our brands make responsible choices. If you want to make a tangible impact, drive brand identity through one of its most powerful assets and shape the future of packaging for a global leader, this role offers an unmatched opportunity.
Asa Brand Manager you will:
- Develop and Execute Brand Strategies:
Collaborate with the Head of Brand to create and implement comprehensive strategies to drive growth and establish strong brand positioning for MP. - Lead Campaign Management:
Oversee the execution of integrated global campaigns, ensuring they align with brand objectives and managing all aspects from briefing to delivery within budget. - Coordinate Cross‑Functional Teams:
Work closely with buying, design, and e‑commerce teams to develop and deliver new product launches and marketing strategies that support the brand's growth ambitions. - Drive Brand Communication:
Build brand equity by overseeing all communication activities and sharing the brand vision with both internal and external stakeholders. - Innovate and Optimise Creative Development:
Support the Head of Brand in leading brand and product photoshoots, develop Brand Toolkits and Guidelines, and identify new channels to enhance brand visibility and engagement. - Support Stakeholder Engagement:
Maintain strong relationships with key stakeholders, including presenting strategies and results, and managing a direct team of 2 along with a cross‑functional team of over 10.
- Experience:
At least 4+ years of proven experience in brand management within the fashion industry. - Strategic Mindset:
Ability to develop and execute brand and campaign strategies that align with company goals. - Project Management:
Strong project management skills with the capability to manage multiple projects simultaneously, ensuring timely and effective execution. - Creative and Innovative Thinking:
Proven ability to generate impactful and creative brand ideas, including experience leading photoshoots and creative projects. - Analytical
Skills:
Proficiency in analysing data to measure campaign performance, identify trends, and inform strategic decisions. - Collaborative Approach:
Excellent interpersonal skills with the ability to work effectively with internal teams…
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