SEA Specialist

This role sits in our Creative & Media craft. We combine data, technology, creative content, and paid media to crack brands’ business problems & drive revenue through innovative digital marketing solutions. We plan, create and execute a variety of world class campaigns, from culture lead, social first content to award-winning integrated creative campaigns that have been built from data lead strategies and insights.

Our clients include Just Eat Takeaway, Victoria's Secret, Tik Tok, The White Company, Meta, Pepsico, Easy Jet and many more.

Here at DEPT®, we are proud of the award winning, creative campaigns and content that we produce for a range of exciting and well known brands, and we believe that our Media Team is pivotal in the success of those campaigns. Our Media Team is made up of both paid and organic media specialists and we are looking for a new SEA Specialist to join the team to service an exciting new client.

You are a critical thinker and analytical problem solver, equally curious and creative. You have a strong command of paid search platforms, such as Google Ads and Bing Ads, and can effectively communicate complex ideas to clients and internal stakeholders. You have a track record of driving results and optimizing campaigns to meet client objectives. As a key member of the team, you will contribute to the growth and success of our clients  digital campaigns.

• Develop and implement effective paid search strategies that align with client objectives and target audience
• Manage multi-market paid search and shopping campaigns for clients
• Conduct keyword research and analysis to identify relevant search terms and opportunities for campaign optimisation
• Lean into automation and use of data within campaigns, including utilising AI to improve performance
• Create and optimize paid search campaigns across various platforms, such as Google Ads and Bing Ads
• Monitor campaign performance, analyse data, and provide regular reports to clients, highlighting key metrics and recommendations for improvement
• Stay up-to-date with industry trends and best practices in paid search advertising
• Collaborate with cross-functional teams to ensure seamless execution of campaigns and alignment with client goals
• Stay informed about changes in search engine algorithms and adjust strategies accordingly
• Carry out technical analysis, content & authority analysis
• Set up implementation plans and workflows
• Respond to client (internal and external) briefs
• Report on activity on weekly, monthly and quarterly basis
• Ensure delivery of work is to the highest possible standard
• Ensure constant innovation across all deliverables
• Contribute to our creative process by sharing your ideas and experience
• Present work internally and externally
• Complete work to deadlines

• Prior experience (1-3 years) in managing and optimising paid search & shopping campaigns, preferably within a digital agency or similar environment.
• Strong knowledge of paid search platforms, such as Google Ads and Bing Ads.
• Proven track record of driving results and optimising campaigns to meet client objectives.
• Excellent analytical skills and ability to interpret data to drive campaign optimisation.
• Strong communication and presentation skills, with the ability to effectively communicate complex ideas to clients and internal stakeholders.
• Ability to work collaboratively in a fast-paced, deadline-driven environment.
• Experience managing global / multi market paid search accounts with knowledge of UK, Ireland, DE, FR & IT markets
• Intermediate or higher proficiency in the use of Excel/Sheets and familiarity with Word/Docs and PowerPoint/Slides
• An inquisitive and numeric mindset
• Excellent time management and organisational skills with a high attention to detail
• Ability to react quickly within a fast-paced environment

• A flexible, hybrid working policy (2 days from the office, depending on location)
• An excellent salary based on experience and equal pay policies
• Pension, free private healthcare, mental health support, and company sick pay scheme
• 26 days paid holiday (plus UK Bank Holidays) with the opportunity to buy extra days
• Refreshme…