PPC Manager – B2B​/B2C

This range is provided by Altech Group Ltd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Direct message the job poster from Altech Group Ltd

I’m supporting a growing business, with multiple business brands, as they look to in house paid search. The Paid Search Manager will work alongside the marketing manager to manage a diverse portfolio of brands and manage multiple concurrent campaigns. This is a fantastic opportunity for a digital marketing professional with strong PPC experience to take ownership of paid media campaigns across both B2B and B2C markets.

Your role will be diverse, and you’ll help shape day-to-day activities around paid search. You’ll be involved in the following:

• Manage and optimise campaigns across Google Ads and Microsoft Bing.
• Develop strategies to generate leads, drive quality traffic, and increase conversions.
• Take responsibility for budget management, ensuring spend delivers strong ROI.
• Carry out keyword research, ad copy testing, and landing page optimisation.
• Analyse campaign performance and report results clearly to stakeholders.
• Stay ahead of paid search trends and explore new opportunities for growth.

Relevant experience of managing Google Ads and Microsoft Bing campaigns is essential, as is a solid background in B2B marketing. The brands also touch the B2C space, so exposure to consumer products would be advantageous. Strong knowledge of PPC strategies, bidding models, and campaign optimisation, along with previous digital agency experience, would be great. The pace of delivery and variety of the role suit someone who has experience delivering for a top-notch agency.

Excellent analytical skills and the ability to turn data into actionable insights. You’ll be confident in reporting performance to internal stakeholders and using ROI as a measure of success.

The role is based remotely, with 1 day a month in Manchester or Burnley. Ideally, the candidate will be based in the North West.

The opportunity is paying £35-38,000 plus solid benefits.

• Seniority level
  • Mid-Senior level
• Employment type
  • Full-time
• Job function
  • Marketing
• Industries
  • Marketing Services

Altech is operating as an agency with regards to this vacancy.