Influencer Manager

Location: Sale

Influencer Manager | Social-First Lifestyle Brand | Manchester | Salary up to £55k Basic

A fast-scaling, social-first lifestyle brand is looking to appoint an Influencer Manager to lead and scale its Tik Tok Shop and affiliate ecosystem across the UK and US.

This is a brand built natively for social commerce. Tik Tok Shop is already a major revenue driver and central to growth strategy. The opportunity here isn't to "add" influencer to the mix, it's to own and evolve a channel that directly drives commercial performance.

The environment is fast moving, collaborative and ambitious. There's genuine autonomy to shape how influencer operates as the business continues to expand internationally.

The Influencer Manager will own Tik Tok Shop affiliate strategy end-to-end, driving revenue through creator partnerships at scale.

This role is heavily focused on influencer performance, creator ecosystems and commercial growth.

You will:

Lead and execute Tik Tok Shop affiliate strategy across the UK and US

Build, manage and scale high-volume creator relationships through mass seeding

Drive revenue via affiliate partnerships, optimising for conversion and ROAS

Refine and scale creator recruitment, onboarding and retention processes

Improve efficiency across PR gifting through smarter targeting and selection

Optimise creator content for performance, ensuring quality at volume

Work directly with Tik Tok account managers and platform partners

Develop and mentor a junior Influencer Manager

Shape the evolution of the influencer model, including longer-term partnership strategies

What We're Looking For

Proven in managing Tik Tok Shop and Tik Tok Affiliate ecosystems

Strong native understanding of Tik Tok as both a content and commerce platform

Deep expertise in influencer marketing, mass seeding and creator relationship building

Commercial mindset, comfortable tying creator activity directly to revenue

Confident managing and developing a team

Confident leading strategy while remaining close to execution

Comfortable operating in a fast-paced, high-volume, performance-led environment

Knowledge across additional social platforms is beneficial, but Tik Tok-native expertise is essential.

This is a standout opportunity for an Influencer Manager to take ownership of a flagship social commerce channel within a credible, high-growth lifestyle brand, with clear scope to shape strategy, scale impact and grow a team around you.

Apply today to find out more.

BH35358