Graduate Product Marketing Associate – Techtelligence
Listed on 2026-07-03
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Marketing / Advertising / PR
Product Marketing, Market Research, Marketing Communications, Digital Marketing
Graduate Product Marketing Associate – Techtelligence
Remuneration: Competitive
4-day Work Week: We’re a Mon-Thu business!
Work Perks: Private healthcare, wellness program, rewards and discounts + more
Location: Manchester Office, Ancoats (fully on-site)
Contract Type: Full-time
Start Date: Immediate
Level: Graduate / Entry‑Level
We’re looking for a curious, commercially minded, and creative graduate to join Today Digital as a Graduate Product Marketing Associate
, supporting the growth of our Techtelligence product.
This is a fantastic entry‑level opportunity for someone who wants to build a career at the intersection of product, marketing, sales, content, and technology. You’ll work closely with our Commercial, Marketing, Product, and Editorial teams to help shape how we position, explain, promote, and sell Techtelligence to the market.
Techtelligence is designed to help technology vendors better understand their market, audiences, competitors, and commercial opportunities. Your role will be to help turn product features, customer insight, market data, and campaign performance into clear messaging, compelling marketing materials, and useful sales enablement.
If you’re interested in technology, B2B marketing, product storytelling, and commercial strategy, and you want to learn fast in a hands‑on environment, this could be the perfect role for you.
What You’ll Be Doing Product Positioning & Messaging- Support the development of clear product messaging for Techtelligence across the website, sales materials, email campaigns, social media, and presentations.
- Help explain what Techtelligence does, who it is for, and why it matters in a simple, compelling, and commercially useful way.
- Work with senior team members to turn product features into customer benefits and value‑led messaging.
- Help keep product descriptions, FAQs, one‑pagers, pitch decks, and internal positioning documents up to date.
- Create and update sales materials that help the Commercial team explain and sell Techtelligence effectively.
- Support the development of product one‑pagers, objection‑handling notes, competitor comparisons, demo scripts, and customer‑facing decks.
- Help capture feedback from the sales team on common customer questions, objections, and opportunities.
- Work with the Commercial team to understand what prospects care about and how Techtelligence can support their goals.
- Research competitor products, market trends, customer needs, and emerging topics across B2B technology, marketing, sales intelligence, and media.
- Help maintain competitor battle cards and market insight documents.
- Track how similar products are positioned and promoted in the market.
- Share useful findings with the wider team to help improve product messaging, marketing campaigns, and commercial conversations.
- Write and support content that promotes Techtelligence, including website copy, blog posts, email copy, social posts, case studies, product updates, and campaign assets.
- Help turn product updates, customer examples, and market insight into engaging content for prospects and customers.
- Support the creation of product explainers, demo‑related content, launch materials, and internal training resources.
- Work with the Marketing and Editorial teams to ensure content is accurate, clear, and on‑brand.
- Help gather and organise feedback from customers, prospects, sales conversations, demos, and internal teams.
- Identify common questions, challenges, and themes that can inform future messaging, product development, and marketing activity.
- Support the creation of customer stories, testimonials, case studies, and proof points.
- Help the team understand how customers are using Techtelligence and where the product delivers the most value.
- Support product launches, feature announcements, and promotional campaigns for Techtelligence.
- Help plan and produce campaign assets across email, social, web, video, and sales channels.
- Assist with campaign tracking and reporting to understand what is working and where improvements can be made.
- Work with different teams to help keep product…
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