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Brand Strategist - THG Nutrition | Myprotein
Job in
Manchester, Greater Manchester, M9, England, UK
Listed on 2026-08-12
Listing for:
The Hut Group
Full Time
position Listed on 2026-08-12
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Market Research, Brand Ambassadors & Brand Management, Product Marketing
Job Description & How to Apply Below
Experteer Overview As Brand Strategist at THG Nutrition, you will translate consumer insights into clear brand and campaign briefs that drive growth. You'll lead strategic frameworks, connect customer needs to product and marketing decisions, and partner with cross-functional teams to embed insight into strategy. You'll own brand health and market understanding, guiding innovation and performance. This role offers the chance to shape major brand initiatives within a fast-paced, insight-led environment.
Pay/ Benefits
- Lead Consumer & Brand Strategy: translate objectives into consumer-centric insights and guide creative briefs
- develop strategic frameworks and positioning for brand, campaigns, and product development
- collaborate with Brand, Product and Commercial teams to embed insight into decisions
- Be the Voice of the Consumer: design primary research to understand customer behaviours and attitudes
- understand category dynamics in nutrition, wellness, fitness and lifestyle
- Drive Customer Understanding: champion customer obsession; lead segmentation to identify growth opportunities; create actionable audience frameworks; monitor trends for innovation and growth; present insights to senior stakeholders
- Brand Health & Performance: craft and evolve brand tracking; analyze metrics to spot opportunities and risks; deliver monthly/quarterly insight sessions for strategic priorities and creative development
- Tasks 5+ years in Brand Strategy, Consumer Insight, Strategic Planning or Brand Planning
- Experience developing consumer-led brand or campaign strategies for consumer-facing brands
- Strong background in qualitative and quantitative research methods
- Experience managing research agencies and external partners
- Proven ability to translate insight into creative and commercial action
- 25 days annual leave plus bank holidays
- Up to 10 days compassionate leave
- Enhanced maternity and paternity pay
- Buy back up to 3 days
- On-site gym and physio
- Staff discount up to 50% on THG brands
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