Digital Communications Executive

Location: Emirates Old Trafford, Manchester, M16 0PX
Salary: Competitive
Employment Type:Full-Time, 35 hours per week
About Us

Lancashire Cricket was formed in 1864 and is one of eighteen first-class counties within the domestic structure of England and Wales. Driven by our values, we are here to win, inspire play and make memories with the vision of being the best place to enjoy cricket in the world.

Emirates Old Trafford Cricket Ground, home of Lancashire Cricket, is an award-winning world-class stadium and venue. It is recognised as one of the UK's most prestigious venues for sport, business, leisure and entertainment with a capacity of up to 50,000 people for concerts; 26,000 for international cricket matches; meetings and events spaces for up to 2,000 delegates; a four-starhotel with 250 rooms;and

an on-site Caffè Nero. It's a unique place to build a career where no two days are ever the same!

The Digital Communications Executive is responsible for delivering Lancashire Cricket’s digital content strategy across its social media channels, creating engaging and relevant content that drives digital growth and brand awareness.

The role will lead on short-form video content, particularly across Tik Tok and Instagram, while staying up to date with emerging social media trends, techniques and platforms. It will combine creative content creation with day-to-day planning and scheduling, while helping to drive commercial return.

• Delivering Lancashire Cricket’s digital content and communications strategy alongside the Communications Manager.
• Managing the Club’s social media channels, including content creation, scheduling, planning and supporter engagement.
• Creating and publishing engaging content, with a focus on short-form video across Tik Tok, Instagram and other digital platforms.
• Developing the social media calendar and staying ahead of emerging trends to drive engagement and brand growth.
• Promoting content for LancsTV, Emirates Old Trafford Cricket Groundand The Hundred, where required.
• Coordinating internal and external player media activity across men's and women's cricket.
• Monitoring social channels, responding to supporter queries and escalating reputational issues where required.
• Producing digital performance reports and using insights to improve future content.
• Maintaining accurate and up-to-date website content, including proof-reading matchday content.
• Delivering digital campaigns and content for commercial partners, ensuring rights are fulfilled and activity delivers measurable value and ROI.

• A relevant degree (Media, PR, Journalism or similar) and/or 2+ years' experience in a digitally focused social media or brand role, preferably within sport.
• A good knowledge and understanding of cricket is desirable, alongside a genuine interest in the sport and its audiences.
• Proven experience managing and growing social media accounts across multiple platforms, with a strong understanding of current trends.
• Strong creative flair, with working knowledge of Adobe Creative Suite, including Photoshop, After Effects, InDesign and Premiere Pro.
• Experience using Content Management Systems to update websites.
• A strong team player, able to communicate effectively with players, coaches, external agencies, suppliers and internal teams.
• Excellent time management skills and the ability to work across multiple platforms, tones of voice and diverse audiences.
• Experience using social media measurement and reporting tools, with an understanding of how analytics can improve content performance.
• Competent in Microsoft Office.

At Lancashire Cricket, we take pride in our people and are committed to creating a supportive, inclusive and rewarding workplace. Our…