Paid Media Manager - Meta & Google

Trusted by over 120 dental practices across the UK and Ireland

At The Creative Composite, we’re not a traditional agency chasing volume. We partner with ambitious dental brands to deliver high-impact social media, content, and creative solutions that drive measurable growth

As we continue to scale, we’re looking for a driven individual to own the strategy, performance and growth of paid media campaigns across Meta Ads and Google Ads

This is a hands-on role for someone who doesn’t just manage campaigns, but understands why they are performing, what needs to change and how to scale them profitably.

You’ll connect ads, creative, landing pages, messaging, targeting and conversion data to deliver high-quality leads and measurable ROI for our clients.

Core Responsibilities

• Own paid media strategy across Meta, Google
• Build, launch, manage and optimise campaigns
• Decide what to test and why
• Manage budgets and identify scaling opportunities
• Analyse performance and understand the “why” behind the numbers
• Improve targeting, creative, messaging and conversion rates
• Work with Creative and Client Delivery to align campaigns
• Use sales feedback to improve lead quality
• Turn campaign data into clear actions and recommendations
• Develop repeatable processes and strategies across our client accounts
• Report and deliver

KPIs/Success Metrics

• ROI and ROAS
• Conversion rates
• Lead quality and sales conversion
• Campaigns launched accurately and on schedule
• Reduction in wasted ad spend

Who you are
You’re analytical, commercially minded and hands-on, with a genuine interest in understanding what makes campaigns perform.

• Curious and data-driven – you dig into the “why”
• Strategic but comfortable working directly in the platforms
• Test-focused and confident making decisions
• Highly organised and able to manage multiple accounts
• A strong communicator who can explain performance clearly
• Proactive and accountable for results
• Collaborative and comfortable working with creative, content and client teams

Ideal Background

• Proven hands-on experience managing multiple Meta Ads and Google Ads at a time
• Experience developing and executing paid media strategies
• Experience managing multiple client accounts, ideally within an agency
• Strong understanding of ROAS, ROI, CPL, CPA, CTR, CPC and conversion rates
• Experience with campaign testing, optimisation and scaling
• Understanding of landing pages, conversion funnels and tracking
• Experience working with reporting and analytics tools

Desirable:
Experience with GA4, Google Tag Manager, Meta Ads Manager, or working within healthcare/dental marketing.

Compensation

• Competitive base salary £37K
• Equity:
  Employee option shares, distributed between the senior team and employees
• Opportunity to directly shape and scale a growing creative business

Why Join The Creative Composite

• Direct influence on the growth and direction of the business
• Equity participation aligned with long-term success
• Opportunity to build something meaningful, not just sell a service
• Creative, ambitious, and flexible working environment
• Casual dress code
• Exciting and dynamic start-up culture
• Fun friendly team
• Bonus opportunities
• Structured growth & development support – regular check-ins, progression planning, and dedicated career catch-ups to help you grow with clarity and confidence.
• 20 Days holiday + bank holidays a year – with an increase per day for every year worked (up to 5 days)
• Dedicated office, 5 min walk to Manchester city centre

We love building a creative and digital agency where strategy & creativity drive everything we do. We are on a clear mission to be the best dental marketing agency there is with the best team of creatives, strategists & problem-solvers and having a lot of fun along the way! We’re a team of creative thinkers, strategists, and storytellers helping…