Paid Media Manager

Location:
Stockport

Salary:
Up to £40,000 (DOE)

The Opportunity

Our client is an independent marketing agency helping businesses connect with their audiences through data-led media strategies and effective advertising campaigns. With an established client portfolio and ambitions to expand its digital capabilities, the business is looking for a commercially minded Paid Media Manager to strengthen its performance marketing offering.

This is an opportunity to join a close-knit team where initiative is encouraged and individual contributions make a difference. The package includes annual leave, pension, a company laptop, free parking, a canalside office, overseas travel opportunities and support for ongoing training and professional development.

Role Responsibilities

• Lead the delivery and optimisation of paid search campaigns across Google Ads and Microsoft Ads
• Develop campaign strategies, research keywords and manage budgets to maximise performance against agreed commercial targets.
• Oversee activity across Google's wider advertising formats, including Performance Max, Demand Gen, Shopping and You Tube.
• Monitor campaign results, identify trends and implement improvements to bidding, targeting, creative and landing pages.
• Maintain reliable conversion tracking and analytics using GA4, Google Tag Manager and relevant advertising platforms.
• Produce performance reports and communicate insights and recommendations to clients.
• Contribute to paid social and programmatic campaigns, working with platforms such as Meta, Tik Tok and Stack Adapt.
• Collaborate with colleagues across media planning and buying to deliver joined-up campaigns.
• Identify new opportunities, keep pace with industry developments and support the continued growth of the agency's digital services.

Skills and Experience

• At least 3+ years' experience managing paid search campaigns, either agency-side or in-house.
• Strong hands-on expertise in Google Ads and a sound understanding of performance marketing principles.
• Practical experience with GA4, Google Tag Manager and conversion measurement.
• Confident interpreting data, managing budgets and improving campaign efficiency against KPIs.
• Strong analytical, organisational and problem-solving skills.
• Excellent communication skills and the ability to build trusted client relationships.
• A self-motivated approach, with the ability to manage competing priorities and take ownership of results.

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.