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Wine Development Manager

Job in Manchester, Greater Manchester, M9, England, UK
Listing for: Lwc Drinks Ltd
Full Time position
Listed on 2026-02-19
Job specializations:
  • Sales
    Account Manager, Food Sales
Salary/Wage Range or Industry Benchmark: 60000 - 80000 GBP Yearly GBP 60000.00 80000.00 YEAR
Job Description & How to Apply Below
# Wine Development Manager Job Reference
160226

FBLocation Leyland Function Sales Salary Competitive  salary with an annual 20% bonus

Status

Full Time Job Type Permanent Hours  Of Work
40 hours per week worked over 5 days each week### More details

Job Title:

Wine Development Manager

Reports to:

Sales Manager  Depot: LWC Leyland – covering customers within the Lancashire and Cumbria areas    Overview    Direct management of the top 50 wine accounts within the region. Delivering quality new wine business in the region from existing or new accounts. Maximising the wine performance within the region through the training and education of Account Managers, key events, tastings, liaising with WSET course providers and running these courses at the regional depot.

Supporting LWC wine business in Key and National accounts and occasionally travelling to our head office in Manchester    Main Duties    
• Opening new wine accounts, working alongside the Account Managers.  
• Maintaining and updating a live customer prospect list.  
• Working closely with Account Managers on existing customers.  
• Account management of the top 5 percent of each Account Manager’s customer base.  
• Wine reviews to be undertaken half yearly with agreed top 50 wine accounts within region.  
• Responsibility for Wine Development Plans within Key Accounts as and when agreed.  
• Maximise wine opportunities through quarterly account reviews with Account Managers e.g. Wine of the Month.  
• Minimum of 15 days per month in trade to include:

-  - Prospecting;  - Visit to top 20 wine accounts - minimum 3 visits per year;  - Training.  
• Commercially building wine lists in-line with market trends.  
• Maximising profitability by identifying LWC’s own brand opportunities.  
• Presenting a wine slot at each monthly depot meeting.  
• Management of samples.  
• Completing weekly call logs and sending them to the Line Manager.  
• Attending monthly meetings with the Line Manager to discuss sales performance.  
• Attending quarterly meetings with the Regional Sales Manager to discuss depot wine performance.  
• To be fully prepared for Management, RSM, WDM meetings and 1:1s.  
• Work closely with the Depot Managers, Stock Controllers, Telesales and Wine Team.  
• Take ownership of Regional Wine Tastings and wine led events.
Knowledge and

Experience:

• Commercial experience of selling wine (on-trade preferred).  
• A good track record in sales and meeting growth targets.  
• Knowledge of the wine trade and trends.  
• The ideal Wine Development Manager will also have a WSET Level 3 Award in Wines.
LWC Drinks Ltd provides licensed establishments with all their bar and sundry supplies. However we are more than just a distributor, becoming the fastest growing privately owned drinks company in Britain, placing 24th in the Sunday Times PWC Profit Track 100. Our aim is to provide the best customer service in the industry, employing over 1,800 people, at 18 depots across the UK, with a Support Centre and Hub Distribution Centre based in Manchester.
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