Fitness Marketing & Sales Director
Listed on 2026-01-12
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Marketing / Advertising / PR
Sales Marketing, Event Manager / Planner
1 month ago Be among the first 25 applicants
Premier Martial Arts International pay rangeThis range is provided by Premier Martial Arts International. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Job SummaryOur Fitness Marketing & Sales Directors are passionate about the value martial arts and fitness add to people’s lives. They are fully invested in marketing and selling martial arts lessons to the entire community. A successful Director can double a studio’s gross income. They are the first and most important contact prospective students have with a school, and must be friendly, professional, personable, and approachable.
Detail oriented and organized is key! No prior martial arts experience is required.
- Execute lead generation (systems provided) in monthly advertising and promotions
- Follow and complete daily task and business statistics tracking in the Management Manual
- Drive marketing programs to increase student membership sales
- Assist with facility management: ensuring the facility is clean, safe, and upholds brand standards
- Coordinate and execute community events such as Birthday Parties, Parent’s Night Out, and White Belt Buddy Bash to engage prospective students/clients
- Oversee and implement all corporate initiatives and activities including marketing campaigns and community/event sponsor ships
- Accomplish new membership monthly goals
- Accomplish upgrade goals for all upgrade programs
- Sell 90%-100% of equipment packages of Basic, Black Belt, Premier Training, and any other programs
- Accomplish overall studio revenue goals through down payments, paid‑in‑full, equipment packages, miscellaneous pro shop sales, tournaments, testing fees, and events
Premier Martial Arts reserves the right to change job descriptions at any time based on business conditions, which may include expanding this job’s responsibilities and assigning additional duties consistent with the position’s purpose. Reasonable accommodations may be made to enable individuals with disabilities to perform required job duties.
We’re Excited About You If You Have:- A can‑do attitude as a self‑starter with strong attention to detail
- Sales‑driven attitude
- A strong desire to make an impact
- Ability to work a varied schedule including evenings, weekends, and holidays
- Ability to handle multiple priorities and extended work schedules under specific time constraints
- Strong communication and interpersonal skills
- Team player mindset
- Clear decision‑making, next‑step communication, and accountability
Premier Martial Arts has been in business for more than 20 years, helping thousands of students realize their full potential. We deliver a best‑in‑class martial arts experience that fosters character development, self‑confidence, and community belonging.
Premier Martial Arts is an equal opportunity employer.
Job Type: Full‑time
Benefits- 401(k)
- 401(k) matching
- Dental insurance
- Employee assistance program
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
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