Marketing Manager – Content, Design & Strategy

Position: Marketing Manager – Content, Design & Strategy at After Seven Bar
This Full time on site position offers great opportunities for career growth.
About Us  At Matcha Matcha, we’re redefining the matcha experience. By day, we’re a modern matcha cafe serving premium beverages in a vibrant, contemporary setting. By night, we transform into M2, a tea-inspired cocktail bar offering mixology-driven cocktails and elevated small bites. In just 11 months, Matcha Matcha has become a go-to destination in Toronto, and we’re ready to scale. We’re launching an e-commerce store featuring matcha powder, hojicha cans, and branded merchandise- and we need a versatile and driven Marketing Manager to bring our vision to life.
What You’ll Do   Content Creation & Design:
Plan, shoot, and edit photo and video content for social media, ads, and campaigns. Create on-brand graphics and designs for marketing materials, menus, and merchandise. Produce short-form video content for platforms like Instagram Reels, Tik Tok, and Xiaohongshu.
Strategy & Execution:
Develop and execute marketing campaigns to drive in-store traffic, brand visibility, and online sales. Plan and promote events such as invite-only cocktail tastings and product launches. Lead the launch and growth of our e-commerce store, including email marketing, SEO, and paid ads.
Social Media & Partnerships:
Manage and grow our presence on social platforms, keeping content fresh, engaging, and aligned with our brand. Build relationships with influencers, chefs, and brands for collaborations and cross‑promotions.
Analytics & Reporting:
Track campaign performance, providing insights and actionable recommendations. Use data to refine strategies and improve ROI for marketing efforts.
What We’re Looking For   3+ years of marketing experience, ideally in hospitality, lifestyle, or e-commerce.
Strong skills in content creation, including photography, videography, and editing.
Proficiency with design tools (e.g., Adobe Creative Suite, Canva, or similar).
A proven track record of managing successful social media campaigns and growing engagement.
Experience in e-commerce platforms like Shopify.
The ability to think strategically and execute tactically—from brainstorming ideas to delivering finished campaigns.
A deep understanding of branding and storytelling to resonate with diverse audiences.
A self-starter attitude, capable of owning projects from start to finish.
Job Types: Full-time, Fixed term contract
Pay: $70,000.00-$ per year

Education:

Bachelor's Degree (required)

Work Location:

Hybrid remote in Markham, ON