Markham- Director of Marketing and Communication

Location: 505 Miller Avenue, Markham, Ontario

Position Type: Permanent Full-Time

Reporting To: Senior Vice President

Start Date: Immediate

Hours: Monday to Friday, Occasional weekend or evenings for Trade Shows/Events

Compensation: $130,000-$150,000 per annum

Founded in 1961, Miller Waste Systems is a proudly Canadian, family-owned company with 65 years of experience providing waste management and diversion services to municipalities, businesses, and industries across Ontario, Nova Scotia, and New Brunswick.

Today, Miller Waste operates collection fleets, recycling facilities, transfer stations, and composting operations that help communities manage waste responsibly while recovering valuable resources from the waste stream.

Miller Waste has been recognized as one of Canada's Best Managed Companies for 16 consecutive years, a distinction that reflects our commitment to strong leadership, operational excellence, and a culture that values our people.

At Miller Waste, our people are our greatest strength. We provide a safe workplace, competitive compensation, opportunities for advancement, and the chance to build a long-term career with a company that is trusted by the communities it serves.

The Director, Marketing & Communications, will lead the strategic planning, development, and execution of the marketing, branding, and communications initiatives for Miller Waste Systems. This role is responsible for conducting ongoing analysis, quality assurance, and training to ensure alignment with MWS brand standards and overall strategic objectives. Working collaboratively with the Marketing/Communications team, the Director will assist in the creation and drive the successful achievement of these KPIs and organizational goals.

The Director will oversee the development and execution of all marketing programs including development of a fully integrated e-commerce platform and data-driven pipeline marketing program. This role will also be responsible for our social media platform management and brand awareness, along with drafting and approving all internal and external communications. In addition, the role will provide strategic public relations expertise for external initiatives and serve as a senior advisor to leadership on communication strategies, events, stakeholder engagement, and community outreach activities.

As a Director, Marketing & Communications, your responsibilities will include but are not limited to:

• Provide corporate oversight of marketing and social media programs, setting strategy and KPI's.
• Establish and implement all marketing, branding, social media, and communications policies.
• Explore and forecast new / emerging marketing and social media platforms and monitor trends.
• Manage and maintain integrity of MWS brand, brand audits, and brand updates as needed.
• Develop and execute strategic marketing plans to achieve corporate objectives for products and services.
• Develop and deliver short- and long-term marketing programs to achieve objectives regarding revenue, profitability, and market share.
• Oversee MWS advertising and promotional activities including print, electronic media, trade shows, direct mail, and signage.
• Develop, recommend and implement the marketing capital and operating budgets; monitor and take corrective action as appropriate to ensure the achievement of marketing objectives is within designated budgets.
• Work with the team to analyze marketing programs and adjust strategies and tactics to increase effectiveness and meet changing market and competitive conditions.
• Develop, analyze and pivot strategically to data analysis with respect to post-event reports and regular status reports on…