General Manager, Wellness

Our Wellness division empowers consumers with trusted products that support self‑care, from salon‑quality styling tools to wellness devices like humidifiers and air purifiers. Our innovative products and solutions promote healthy living, elevating the lives of consumers every day. This business unit includes Braun, PUR, Honeywell, and Vicks brands, and this role may support one or more of these brands.

Look around your home, and you'll find us everywhere, in your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward‑thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!

Position: General Manager - Wellness

Department: Beauty & Wellness

Work Location: Marlborough, MA, Hybrid (work 3 days onsite)

Hybrid

Schedule:

At Helen of Troy, we embrace a flexible hybrid work model designed to support collaboration and productivity. For roles eligible for hybrid work, our standard schedule includes in‑office collaboration from Tuesday through Thursday, with the option to work remotely on Mondays and Fridays. Any updates to this model will be communicated in advance. Please note that hybrid eligibility and schedules may vary based on business needs and manager expectations.

What you will be doing:

The General Manager of Wellness (GM) owns global innovation and the three‑to‑five‑year strategy for the $600M+ global Wellness portfolio, encompassing four iconic brands:
Honeywell, Vicks, PUR, and Braun. The GM translates that global roadmap into activation and execution in the U.S. market, including delivery of the U.S. Wellness P&L, revenue growth, profitability, market share, and brand equity. In partnership with the International President, the GM defines the global roadmap that enables delivery of the international P&L. Regional sales teams retain accountability for execution and financial delivery in their respective markets.

The role offers the opportunity to lead one of Helen of Troy’s largest businesses during a period of portfolio evolution, innovation acceleration, and operating model transformation.

The GM leads three direct reports (VP, Global Innovation; VP, U.S. Marketing; and VP, U.S. Sales) and partners with other functions, such as Engineering, Finance, HR, and Operations, in a matrixed, collaborative model. The GM sets global innovation priorities and the three‑to‑five‑year Wellness strategy, drives activation and execution in the U.S. market, and partners with the International President to translate the global roadmap into international market plans and P&L delivery.

Key Accountabilities

Global Wellness Strategy Partnership & Portfolio Stewardship

• Own global innovation and the three‑to‑five‑year strategy for the four‑brand, $600M+ global Wellness portfolio
• Set the global innovation roadmap, portfolio priorities, and strategic guardrails across renovation, expansion, and new product development
• Translate the global roadmap into activation and execution in the U.S. market, including delivery of the U.S. Wellness P&L
• Partner with the International President to define the global roadmap and enable delivery of the international P&L
• Establish clear decision rights and operating rhythms,

U.S. P&L Ownership & Financial Performance

• Own the complete U.S. P&L for the Wellness portfolio (Honeywell, Vicks, PUR, and Braun); accountable for revenue targets, margin management, cost control, and profitability
• Make trade‑off decisions between growth investment, margin, and near‑term profitability with imperfect information
• Develop and execute annual operating plans for the U.S. Wellness P&L; establish…