Chief Operating Officer
Listed on 2025-12-02
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Management
Operations Manager, General Management, Business Management, Program / Project Manager
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Join to apply for the Chief Operating Officer role at Anytime Fitness
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About Us:
At Anytime Fitness, our mission is to help people lead healthier lives — anytime, anywhere. As part of one of the world’s largest and fastest-growing fitness franchises, we’re committed to delivering 24/7 access to high-quality training environments, supportive community, and results-driven coaching. With a network of independently owned locations, consistency, service quality, and operational excellence are at the core of our success.
Job Summary:
The Chief Operating Officer (COO) will lead and oversee the operational strategy and day-to-day execution across our Anytime Fitness locations. This executive will ensure consistent brand delivery, operational efficiency, franchisee success, and an exceptional member experience. The COO will work directly with the CEO and leadership team to scale the business, improve performance metrics, and drive growth through strategic initiatives and employee support.
Key Responsibilities:
- Operations Management
Ensure operational consistency, cleanliness, safety, and compliance with Anytime Fitness brand standards
Lead process improvement and SOP implementation across all locations
- Franchise Support & Performance
Establish KPIs and performance benchmarks for franchisees; provide ongoing coaching and resources
Lead initiatives for franchise onboarding, compliance, and brand integrity enforcement
- Growth & Expansion
Lead operational planning and execution for new club openings and territory expansion
Oversee integration of new clubs into operational systems and training programs
- Team Leadership & Culture
Drive a culture of accountability, excellence, and customer focus across all levels
Develop and manage training systems for club managers, personal trainers, and support staff
- Financial Oversight
Monitor revenue streams including memberships, personal training, and retail
Identify opportunities to optimize operating costs while maintaining service quality
- Technology & Systems
Use data and reporting tools to track performance and member engagement
Leverage tech solutions to enhance the member experience and operational efficiency
- Member Experience
Drive initiatives to improve Net Promoter Score (NPS), member retention, and engagement
Champion a customer-first approach to service delivery and problem resolution
Qualifications:
7+ years of senior operational leadership, preferably within fitness, franchising, or multi-location retail
Proven experience supporting franchise businesses or managing large, distributed teams
Deep understanding of fitness club operations, member engagement, and P&L responsibility
Strong leadership and interpersonal skills; able to motivate, coach, and build trust across diverse teams
Data-driven decision maker with a hands-on approach to problem-solving
Bachelor’s degree in Business Administration, Operations Management, or related field (MBA preferred)
Preferred Experience:
Previous experience in the Anytime Fitness system or a comparable 24/7 gym franchise
Familiarity with systems like ABC Ignite, MyZone, or CRM/scheduling software for fitness
Track record of scaling operations and improving franchisee performance
Passion for fitness, wellness, and community-building
Compensation & Benefits:
Competitive base salary + performance bonuses
Health reimbursement, PTO, 401k, paid holidays
Free gym membership and wellness…
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