Director of Marketing, UroStim

Additional Location(s): US-MA-Marlborough Diversity
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About the Role The Director of Marketing, Uro Stim will serve as the franchise marketing leader responsible for driving strategy, innovation, commercialization, and market expansion across the Uro Stim portfolio. As a key member of the Uro Stim Leadership Team, this role will lead a team of marketing professionals across product management, commercialization, and digital marketing to accelerate therapy adoption, expand patient access, and deliver sustainable growth.

The Director will be accountable for portfolio strategy, innovation planning, product launches, customer engagement, market development, and commercial performance. Working closely with Sales, R&D, Clinical, Medical Affairs, Market Access, Medical Education, and Global Marketing teams, this leader will ensure alignment between customer needs, product innovation, and business objectives while strengthening Boston Scientific's leadership position in Urology.

Work Mode:

At Boston Scientific, we value collaboration and synergy. This role follows a hybrid work model requiring employees to be in our local office at least three days per week.

Relocation Assistance:

Relocation assistance is not available for this position at this time.

Visa Sponsorship:

Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time.

Your responsibilities will include:

Develop and execute the multi-year franchise strategy, aligning long-term growth objectives with annual operating plans and commercial priorities.

Deliver revenue, profitability, market share, and therapy adoption objectives across the Uro Stim portfolio.

Lead portfolio strategy, lifecycle management, innovation planning, and commercialization initiatives to maximize franchise performance.

Partner closely with the VP and Director of Marketing PRU/PF to collaborate on BSC’s broader incontinence market opportunities both with respect to DTP focus/approach and HCP segmentation/messaging.

Drive successful launches of new products, indications, services, and digital solutions through integrated commercialization strategies.

Develop customer engagement strategies that increase physician adoption, patient activation, and referral growth.

Partner closely with R&D, Clinical, and Medical Affairs teams to translate customer insights into future product and evidence-generation strategies.

Lead market development efforts that expand awareness, access, and utilization of Uro Stim therapies across key stakeholders.

Identify competitive threats and emerging market opportunities and develop strategies to strengthen franchise leadership.

Provide strategic input into annual planning, forecasting, resource allocation, and investment decisions.

Build, lead, and develop a high-performing marketing organization while fostering a culture of accountability, innovation, and collaboration.

Maintain strong relationships with customers and key opinion leaders through regular field engagement and market immersion.

Partner across Sales, Market Access, Reimbursement, Medical Education, Regulatory, Legal, and Finance to achieve business objectives.

Required Qualifications Bachelor's degree.

A minimum of 12 years of medical device marketing experience.

Prior Director…