Senior Manager, Global Marketing & Communications

H&V is a global leader in filtration and energy storage solutions. Our advanced materials are used in nearly every industry and touch every aspect of modern life. Wherever you work, live or travel, chances are an H&V solution is close by, contributing to a cleaner, healthier, more sustainable world. H&V serves the world from 13 strategically located facilities. Our footprint in the Americas, Europe and Asia lets us meet the unique requirements of global and regional customers efficiently, accurately and cost effectively, while capturing supply chain efficiencies.

These advantages help make H&V a valuable partner and a true worldwide leader. Our success comes from our ability to adapt, our values and the people of H&V. We act with integrity, and we treat customers, partners and each other with dignity and respect. We live these values every day and could not have prospered for more than 200 years without them.

The Senior Manager, Global Marketing & Communications, is responsible for leading H&V’s global marketing and communications function. This role sets the direction for H&V’s brand, marketing, communications, and market development strategies, owns the marcomm budget and agency relationships, and is accountable for the results the function delivers for H&V’s core business. With support from their marcomm team, the Senior Manager partners closely with Commercial, Product Management, Strategy, Human Resources, and business leaders across the organization to expand awareness, customer relationships, and market presence for our core business.

H&V is seeking a hands-on leader with a strong player-coach mentality. The successful candidate will be equally comfortable setting strategy, influencing stakeholders, developing talent, and driving execution. This individual will thrive in a collaborative, entrepreneurial environment and possess the ability to identify opportunities, solve problems, and deliver results with minimal direction. This role is ideal for a hands-on marketing leader who enjoys building strategy but finds equal satisfaction in rolling up their sleeves to make things happen.

• Lead, coach, develop, and retain the marcomm team, including direct management of the Manager, Global Marketing & Communications and the Brand Management Specialist, while building organizational capabilities for future growth.
• Create and maintain H&V’s global marcomm vision and short- and long-range plans, and establish the priorities, processes, and operating rhythm that drive marcomm excellence.
• Own the H&V brand strategy and approve brand refresh and branding initiatives that build end-user awareness and position H&V as a leader in its markets.
• Set the marcomm strategy for each key product family in partnership with Global Product Management, and own lead generation strategy and ROI targets that drive sales growth.
• Set the strategy for external marcomm channels (e.g., website, social media, email, advertising) and for global marketing events, and ensure successful execution by the team.
• Own marcomm budget creation and execution, set spending priorities, and approve the budgets the team manages to maximize ROI.
• Own the intake and prioritization of marketing requests from Sales, Product Management, and Regional Commercial teams so that team capacity is focused on the highest-value work and to achieve high service levels.
• Own H&V corporate messaging for public relations, approve press releases and media statements, and lead external-facing corporate events.
• Own agency partner relationships, contracts, and external resources to maximize effectiveness and return on investment.
• Own the marketing technology strategy and tool selection in partnership with…