Brand Communications & Content Specialist

Description

At Rhodes, our core purpose is to enhance the lives of our customers and team through building communities. We specialize in developing master planned communities and construction of high quality, energy efficient homes. Rhodes has been recognized among the fastest growing private companies in the US by Inc. 5000 and is on a mission to expand its footprint into more communities across South Texas.

Since 2019, Esperanza Homes, a Rhodes Company, has ranked nationally on the Builder Magazine’s Top 100 Builders list, and is on an aggressive growth trajectory to serve more communities across South Texas.

Rhodes was founded in the early 1990’s as a land acquisition and holding company. In 2006, the company shifted gears and ventured into residential/commercial land development and home building with the formation of Esperanza Homes. Rhodes Enterprises has grown to one of the largest developers of residential, commercial, and master-planned communities in the areas we serve. We are passionate about our customers, building exceptional homes, our team, and the communities where we live and work.

Rhodes is a certified Great Place to Work, when you choose to work with us, you are part of a passionate and high-performing Team! You will work alongside team members who set and reach ambitious goals every day and are excited to continue to grow and build communities.

Rhodes was founded in the early 1990’s as a land acquisition and holding company. In 2006, the company shifted gears and ventured into residential/commercial land development and home building with the formation of Esperanza Homes. Rhodes Enterprises has grown to one of the largest developers of residential, commercial, and master-planned communities in the areas we serve. We are passionate about our customers, building exceptional homes, our team, and the communities where we live and work.

• Competitive Compensation including Bonus & Profit-Sharing Programs
• Health Care - Medical/Dental/Vision/Prescription Drug Coverage
• Employer Paid Health Reimbursement Account for Medically Enrolled Staff
• 401(k) with Company Matching Contributions
• Disability Programs
• Employee & Dependent Life Insurance
• Vacation & Company Holidays
• Paid Family Leave
• Employee Home Purchase Rebate Program
• Employee Assistance Program (EAP)

As the Brand Communications & Content Specialist, you are responsible for developing and executing compelling and engaging content across multiple brands to reach new audiences and promote our organization’s story across all channels. The primary focus is to write copy and create content regarding Rhodes’s offerings that is consistent, professional and impactful. This role reports to the Brand Communications & Content Manager and supports the Corporate Services & Experience team to ensure consistency across all Corporate, Marketing, and Communications channels, including social media, web content, email campaigns, print collateral, signage creative, etc.

This includes crafting compelling stories around the company’s products, services, initiatives, events, and other brand initiatives. The Brand Communications & Content Specialist leads all aspects of content development from conception to execution and is responsible for monitoring engagement metrics to ensure successful campaigns.

The Brand Communications & Content Specialist is a creative, detail-oriented, organized individual who can prioritize tasks within tight deadlines with enthusiasm and energy assigned. In addition, the Brand Communications & Content Specialist is a self-starter who can work independently or collaboratively with a team and thrives working in a results-driven atmosphere while maintaining quality standards throughout the entire production process.

• 90% of projects completed on time.
• Increase Social media audience YoY
• Increase Overall awareness of brand YoY (metrics vary depending on the brand’s revenue and awareness goals)
• Continuous improvement of content performance MoM.
• Tracking analytics related to the content output performance (dependent on platform, channel, and medium) & making necessary…