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Recruitment Marketing, Manager- Talent Marketing

Job in McLean, Fairfax County, Virginia, USA
Listing for: Capital One
Full Time position
Listed on 2025-12-17
Job specializations:
  • HR/Recruitment
  • Marketing / Advertising / PR
Job Description & How to Apply Below

Recruitment Marketing, Manager – Talent Marketing

The Talent Marketing team helps inform and educate prospective talent, partners and our associates about life at Capital One, including our distinctive company culture, values and commitments to changing banking, and the communities around us, for good.

We're looking for an experienced Recruitment Marketing Manager to be the strategic owner and operational leader for our talent attraction events and recruitment marketing initiatives, ensuring every touchpoint builds a proactive, long‑term relationship with prospects and candidates.

In this role you will:

Drive Recruitment Marketing Strategy
  • Design the recruitment marketing strategy in partnership with the Head of Talent Brand Experience and Strategy.
  • Embed the talent brand into all recruiter resources, marketing campaigns, and candidate‑facing materials.
  • Oversee recruitment marketing operations ensuring a differentiated candidate experience.
  • Manage our Recruitment Marketing asset library (e.g., Canva) with editable marketing content for recruiters.
  • Stay current on recruitment marketing best practices, talent insights, and emerging technologies to inform our overall talent marketing strategy.
Lead the Events Strategy & Execution
  • Develop strong relationships with recruiting leads and business partner stakeholders to understand their needs in order to craft and own the overall integrated events strategy.
  • Partner with corporate communications and recruiting events teams to identify opportunities for collaboration to deliver a consistent candidate experience.
  • Oversee event platform tools and ensure our technology offers a seamless experience for candidates and recruiters; identify opportunities for event platform improvements and optimisations.
  • Define clear success metrics for each event, measuring outcomes and continuously optimising strategies.
Elevate the Candidate Experience & Engagement
  • Partner with your peers to design the strategies that elevate every candidate touchpoint from attraction to onboarding.
  • Oversee execution of recruitment marketing campaigns and pipeline‑building initiatives to enhance candidate engagement.
  • Develop talent brand training to enable recruiters and hiring managers to better position our associate experience.
Ideal candidate will:
  • Be a blend of strategic thinking, creative and analytical reasoning.
  • Serve as subject matter expert, contributing practitioner, thought leader, career guide and mentor to teams.
  • Be a collaborative, team‑player attitude with the ability to navigate and influence the organization.
  • Regularly and systematically use data to uncover opportunities, track performance, drive decision making, and design scalable solutions.
  • Have a proven track record of decision making and problem solving based on data.
  • Possess the ability to identify and prioritise opportunities in white space.
  • Have a track record of defining strategy, creating advocacy/alignment and being accountable for outcomes.
  • Have the ability to connect and market to prospective candidates, facilitating the strategic positioning of an organisation as an employer of choice.
  • Balance exceptional programme management skills with the ability to manage multiple complex, integrated strategies simultaneously.
Basic Qualifications
  • Bachelor's Degree or military experience.
  • At least 5 years of hands‑on experience in the daily management of recruitment marketing and candidate engagement initiatives.
  • At least 3 years of experience in designing, leading, and executing corporate or recruitment event strategies.
Preferred Qualifications
  • BA in marketing, advertising, or communications.
  • Understanding of the recruitment process and candidate behaviour.
  • Talent Marketing or Branding experience.
  • Strong knowledge of omni‑channel marketing and/or event marketing.

At this time, Capital One will not sponsor a new applicant for employment authorisation for this position.

The minimum and maximum full‑time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this…

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