Product Marketing Manager

Overview

is looking for a smart, tenacious, and inquisitive B2B2B Product Marketer who can operate between product management, sales, marketing, and training to help develop and execute the go-to-market strategy for  for Business products. The product marketer must be able to assess the market to understand the product/service landscape of our channel partners and their customers. The Product Marketing Manager will drive research projects to understand market needs, trends, and competition.

The Product Marketing Manager will be responsible for developing  for Business product positioning and content/tools for sales enablement and product launches.

This role will work closely with product management, partner marketing, and sales teams to identify gaps, develop resources, and launch associated initiatives to support the growth of  for Business.

• Helps formulate and execute go-to-market strategy for key product lines and new product launches
• Develops product positioning content, messaging, and sales enablement assets
• Acts as the Voice of the Customer champion; collects feedback from partner and end user-facing teams to fuel product development and roadmaps
• Supports effective product launches by driving internal consensus around project and product delivery dates and works with all teams to ensure milestone and delivery dates are met
• Helps turn marketing and buyer intelligence into sales tools and thought leadership to support the full sales cycle
• Creates content, assets, and tools including market briefs, sales playbooks, and other materials
• Develops actionable, data-driven insights to inform product and marketing strategy
• Drives development and validation of product/service positioning, category creation, messaging, and competitive segmentation
• Articulates the differentiated value of  technology and can clearly communicate the value to internal and external audiences. Understands technical product/service specs and translates them into meaningful benefits for impacted audiences
• Other duties as assigned

• 2-4 years of Product Marketing Experience OR Marketing experience in the Tech field
• Bachelor's degree with a focus in business, engineering, or hard sciences a plus
• Demonstrable track record of crafting compelling positioning and thought leadership content
• Passion for Internet of Things (IoT), software-as-a-service, technology, and innovative thinking
• Excellent written and verbal communication skills
• Passion for new technologies and working in fast-moving markets
• Ability to synthesize high-level direction from leadership into actionable work products
• Ability to own project development, execution, and completion autonomously

Please note that sponsorship of new applicants for employment authorization, or any other immigration-related support, is not available for this position at this time.

• Collaborate with outstanding people
  :
  We hire only the best. Our standards are high and our employees enjoy working alongside other high achievers.
• Make an immediate impact
  :
  New employees can expect to be given real responsibility for bringing new technologies to the marketplace. You are empowered to perform as soon as you join the  team!
• Gain well rounded experience
  :  offers a diverse and dynamic environment where you will get the chance to work directly with executives and develop expertise across multiple areas of the business.
• Focus on fun
  :  places high value on our team culture. We even have a committee dedicated to hosting a stand-out holiday party, happy hours, and other fun corporate events.
• values working together and collaborating in person. Our employees work from the office 4 days a week.

is the leading cloud-based platform for smart security and the Internet of Things. More than 7.6 million home and business owners depend on our solutions every day to make their properties safer, smarter, and more efficient. We’re innovating new technologies in rapidly evolving spaces including AI, video analytics, facial recognition, machine learning, energy analytics, and more. We’re seeking those who are passionate about creating change through technology and who want to make…