Principal Associate, Market Research & Intelligence

* Manage and partner with external research vendors and oversee the full life-cycle of a research project
* Execute robust primary research studies, assessing and selecting the most effective methodology (e.g., online surveys, focus groups, segmentation) to answer key business questions, better understand external trends and stakeholder behaviors and attitudes
* Develop research questionnaires, screeners and sample plans that align with study objectives and research best practices
* Deliver high quality datasets by overseeing quality assurance (QA) checks and processes for the entire research life-cycle
* Leverage vendors and work closely with data analysts to analyze, interpret and translate findings to meaningful insights
* Translate findings into clear, concise and visually compelling reports, surfacing impactful insights that drive strategy and decision making
* Effectively integrate primary research, secondary sources, and marketplace intelligence to select analyses to tell holistic stories
* Maintain an internal knowledge database of primary and secondary research and tools and serve as point of contact for EAI’s research products.
* Bachelor’s Degree or Military Experience
* Experience in managing relationships with online sample providers and survey platforms to ensure representative and high-quality consumer data collection
* At least 3 years of experience in a marketing research or consumer insights role on the vendor or corporate side
* At least 3 years of experience executing projects using survey tools like Dynata’s Market Sight and syndicated market research sources like Mintel, You Gov and MRI-Simmons
* At least two years of experience in Microsoft Excel
* At least two years experience with market research and survey research methodologies such as persona segmentation, message testing and brand health tracking
* Master’s Degree in Business, Marketing, Market Research, Statistics, Behavioral Sciences, or Psychology
* At least 1 year of financial services experience

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
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