Marketing Manager

Description

We are looking for a self-starter who takes ownership, thinks strategically, and isn’t afraid to try new ideas. This is not a passive or agency-only role — it’s a hands‑on, execution-driven position where your work directly supports sales, moves inventory, and impacts dealership growth.

If you’re an outside‑the-box thinker who enjoys working closely with sales teams, balancing creativity with data, and seeing real results from your marketing efforts, this role was built for you.

We are seeking a hands‑on Marketing professional to support our Kubota dealership locations by driving equipment visibility, supporting sales efforts, and strengthening customer engagement across digital, in‑store, and traditional marketing channels. This role spiller? Actually: "This role works closely with our sales team, sales management, ownership, and our Kubota marketing firm partner to promote new, used, and aging inventory while maintaining a strong and professional brand presence."

This is an execution‑focused role that directly supports sales activity and tibish dealership growth.

Requirements

• Work directly with salesजर and the Sales Manager to promote key used units and aging inventory.
• Maintain and update Facebook Marketplace listings and account details for all salesmen.
• Ensure priority equipment is consistently and effectively marketed across all channels.
• Serve as a marketing support resource for the sales team to help drive leads and inventory movement.

• Work with the sales team to create, schedule, and post social media content.
• Connect social media activity with current and potential customers to support lead generation and engagement.
• Coordinate promotions, featured equipment, and seasonal campaigns with sales priorities.
• Maintain a professional, consistent brand voice across all social platforms.

• Manage and update the dealership website with emphasis on:
  • Strong, sales-focused ads for used equipment
  • Highlighting key units that are aging out
  • Keeping listings accurate, current, and visually appealing
• Track and report website visitor statistics, engagement trends, and performance metrics.
• Use website data to help inform marketing and sales decisions.

• Design and manage marketing collateral in partnership with our Kubota marketing firm.
• Work with the marketing firm partner to roll out the full marketing plan, including:
  • Digital advertising
  • Print materials
  • Radio advertising
  • Television advertising
• Ensure all marketing materials align with Kubota brand standards while supporting dealership-specific goals.

• Oversee and manage the marketing budget across all channels.
• Track spending, evaluate performance, and provide input on return on investment.
• Work with management and marketing partners to prioritize marketing initiatives.

• Prepare for and coordinate dealership participation in trade shows and events, including:
  • Registration and show sign‑ups
  • Booth space selection and layout planning
  • Coordinating salesman schedules
  • Coordinating equipment for display
  • Managing pre‑show, at‑show, and post‑show marketing efforts

• Manage, maintain, and improve dealership signage, both interior and exterior.
• Manage and improve store layouts to enhance customer flow, product visibility, and overall presentation.
• Coordinate seasonal displays, promotions, and showroom updates in partnership with management and sales.

• Plan and execute email marketing campaigns for both sales and service departments.
• Coordinate campaign timing and messaging with sales promotions and service initiatives.
• Maintain organized and up‑to‑date contact lists.

• Pull EDA data, organize it, and distribute actionable information to salesmen and management.
• Support sales and inventory planning with relevant marketing and performance data.

• Experience in marketing, communications, or dealership/retail environments preferred.
• Comfortable working directly with sales…