Senior Digital and Growth Marketing Manager

At Replicant, we believe AI should work for people, starting with customer service. That's why we built a platform that helps contact centers resolve more requests, proactively identify issues, and improve agent performance with AI-powered conversation intelligence and AI agents that act like your best reps. Our AI agents handle millions of calls every month for Fortune 500 companies and high-growth innovators.

From processing payments to booking appointments and authenticating users, they help customers get what they need instantly, 24/7. Meanwhile, our real-time conversation insights help contact center leaders coach better and improve every interaction. We're leading the shift from legacy systems to AI-first service, powered by large language models (LLMs) and designed for enterprise scale, security, and empathy. If you're excited by the potential of LLMs, voice AI, and building category-defining technology with a kind, ambitious team, you'll love it here.

• Own website growth end-to-end, focusing on three core metrics: traffic growth, traffic quality (ICP alignment), and funnel conversion efficiency.
• Scale Content & Personalization with AI:
  Leverage cutting-edge AI tools to build 1:1 personalized landing pages, programmatic SEO assets, and targeted site content at scale.
• Technical Site Operations & Attribution Setup:
  Own the technical integrity of the site. Configure and troubleshoot Google Analytics (GA4) event firing, UTM tracking, cookie management, form routing, and integrations into Unify, Hub Spot, and Salesforce to fix funnel leakage.
• Continuous CRO & Pragmatic A/B Testing:
  Champion an "Always Be Testing" (ABT) culture across landing pages, forms, and user journeys. Build resource-efficient testing workflows and custom dashboards without relying on bloated enterprise software.
• Cross-Functional Growth Engine:
  Partner cross-functionally with Advertising and Lead Gen to align campaign traffic with web experiences, with Product to integrate on-site product experiences, and with Sales/Rev Ops to verify lead delivery.
• SEO, AEO & LLM Search Strategy:
  Optimize site structure, content, and schema for traditional Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) across platforms.
• Interactive Web Tools & Funnel Assets:
  Concept, build, and optimize interactive site features (e.g., ROI calculators, maturity assessments) and high-converting trial/demo flows.

• 6+ years of specialized growth marketing, web management, or CRO experience in SaaS/B2B technology, operating as an autonomous, expert-level IC.
• Webflow & Analytics Mastery:
  Deep, hands-on expert skills in Webflow, Google Analytics (GA4 setup, custom events, tag management), and conversion tracking frameworks.
• AI Tooling Proficiency:
  Experience integrating AI tools into growth workflows for scaling landing page production, copy generation, and personalization.
• Technical Mar Tech Integration:
  Proven experience managing the technical mechanics of marketing sites; UTMs, forms, cookie management, and cross-platform integrations.
• Pragmatic Testing Mindset:
  Demonstrated ability to run continuous A/B tests, landing page experiments, and CRO programs using flexible, cost-effective methods and custom reporting dashboards.
• Data-Driven & Funnel-Focused:
  Direct accountability for pipeline metrics, traffic quality, conversion rates, and lead delivery.
• Cross-Functional Capability:
  Proven ability to partner across Demand Generation, Advertising, Product, and Rev Ops to tie web traffic directly to sales outcomes.

• In-person…