Account Based Marketing Manager
Listed on 2026-01-12
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Sales
Business Development, Sales Development Rep/SDR
About API
Accommodations Plus International (API) is a global leader in crew and disrupted passenger accommodations technology. We partner with major airlines, cruise lines, and rail operators worldwide to deliver crew-first solutions that streamline operations, reduce costs, and transform the travel experience.
Role OverviewWe are seeking an experienced Account-Based Marketing (ABM) professional who is an expert at orchestrating ABM strategies across the full sales cycle. This individual will partner closely with sales leadership, business development representatives, and the executive team to design and execute multi‑channel programs that drive pipeline velocity, influence champions and blockers, and elevate API as a trusted thought leader in our industry.
This is a hands‑on role: a marketer with 5+ years of direct ABM execution experience at a B2B SaaS or enterprise software company and a track record of delivering measurable results (e.g., pipeline acceleration, conversion rate lift, win‑rate improvements).
Key Responsibilities- Design and execute targeted ABM campaigns across strategic accounts
- Translate complex sales strategies into aligned, multi‑threaded marketing motions
- Define and execute on ABM program tiers (one‑to‑one, one‑to‑few, one‑to‑many)
- Partner with Sales to identify and nurture champions, influencers, decision makers, and blockers
- Produce talk tracks, message maps, and account briefs
- Adapt messaging and assets to resonate with C‑suite executives, champions, and mid‑level stakeholders
- Sequence campaigns thoughtfully across the sales cycle, ensuring continuity and impact from early engagement through to contract signature
- Manage multiple high‑stakes accounts simultaneously, balancing strategy and execution
- Build reporting frameworks for executive visibility such as dashboards to measure influence on engagement lift, pipeline influence, deal velocity, and win rates
- Position API executives and sales reps as thought leaders through tailored content, events, and digital channels
- 5+ years of proven ABM experience at a SaaS or enterprise software company
- Demonstrated impact on pipeline acceleration, win rates, and conversion metrics
- Strong understanding of enterprise buying groups and complex sales cycles
- Experience executing multi‑stakeholder ABM motions across enterprise accounts
- Strong knowledge of digital channels (Linked In, intent platforms, email, virtual events, executive engagement) and how to leverage them by demographic
- Familiarity with ABM tools (e.g., Hub Spot, Outreach, Salesforce)
- Exceptional communication and executive presence to work side‑by‑side with Sales and Marketing
- Creative, strategic thinker with situational awareness and adaptability
- Directly shape the ABM function at a global growth company
- Partner with executives and sales leaders on transformative deals
- Competitive compensation and benefits
- Entrepreneurial, high‑impact culture with the backing of a global client base and private equity ownership
Good Faith Compensation for this position is $120,000 - $150,000, commensurate with experience.
Who We AreAPI is the global leader for crew accommodation solutions, changing the way businesses manage travel. Our technology platform streamlines the entire crew planning process, making day‑to‑day operations more efficient and elevating the crew layover experience. API’s proprietary technology, mobile solutions and our experienced team are positioned to offer clients a complete, end‑to‑end platform that integrates seamlessly into their process.
Work EnvironmentThis position operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Physical DemandsThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk or hear, stand, walk, use hands to finger, handle or feel, and reach with hands and arms.
AAP/EEO StatementAccommodations Plus International is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state or local laws. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and general treatment during employment.
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