Brand & Content Spec

Position: Brand Copy & Content Spec

The Brand Copy & Content Specialist plays a key role in maintaining the Hunter brand voice across a wide range of written content—blogs, product descriptions, promotional messaging, social captions, and email copy. This hands‑on role supports the development of content across multiple formats, adapting copy to reflect the stage of the customer journey. The ideal candidate is a strong writer and editor with a sharp eye for detail, a collaborative spirit, and the ability to manage deadlines in a fast‑paced, creative environment.

Voice

& Messaging Execution

• Maintain and apply the Hunter brand voice across all written materials
• Edit and refine content to ensure consistency in tone, clarity, and style
• Help evolve internal messaging guidelines, reference tools, and editorial best practices
• Ensure messaging aligns with the customer journey and overall campaign goals

Copywriting & Content Support

• Write and edit content for blogs, product pages, emails, social posts, banners, and promotional campaigns
• Translate product features into benefit‑driven, customer‑friendly copy
• Collaborate with the Art Director and Content Manager to align messaging and visuals
• Support eCommerce asset creation including carousel banners, PDP feature bullets, and homepage modules

Creative Briefing & Campaign Collaboration

• Assist in writing and organizing creative briefs in partnership with the Content team
• Participate in brainstorms, kickoffs, and reviews to ensure messaging supports creative direction
• Gather content inputs from stakeholders and manage review cycles and feedback
• Maintain version control and help track content progress in project management tools

Cross‑Functional Collaboration

• Partner with Product Marketing, eCommerce, Engineering, and Social teams to align messaging across platforms
• Support campaign timelines and content calendar management
• Help ensure consistency of messaging across paid, owned, and earned channels
• Provide proofreading and QA support across content deliverables

Marketing & Events Support

• Support internal marketing initiatives and cross‑functional campaigns within the office
• Assist with ad hoc marketing projects that enhance brand visibility and engagement
• Contribute to the planning, logistics, and communications for company events
• Help ensure event experiences align with Hunter’s brand values and messaging

Education / Experience Requirements

• BA degree in English, Marketing, Communications, Journalism, or a related field
• 2–3 years of experience in writing, editing, or content development for a consumer or digital‑first brand
• Portfolio demonstrating clear, persuasive writing across multiple content types and formats

Special Qualifications or Skills

• Excellent writing, editing, and proofreading skills with a strong eye for tone and grammar
• Ability to create and adapt copy for a range of channels and customer touchpoints
• Familiarity with brand voice guidelines and editorial consistency
• Experience writing for eCommerce, social, and promotional campaigns
• Detail‑oriented and organized with strong time‑management skills
• Collaborative and responsive communicator
• Familiarity with CMS platforms (e.g., Shopify, Word Press), Google Workspace, and project‑management tools (e.g., Asana, Trello) a plus

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