Senior Email Marketing Specialist
Listed on 2025-12-25
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IT/Tech
Digital Marketing, IT Support, Data Analyst
Senior Email Marketing Specialist
Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Snowflake is seeking a Senior Email Marketing Specialist to manage our end-to-end email operations process. This is a perfect opportunity for a professional who excels at both strategic planning and hands‑on execution, capable of establishing structure, optimizing processes, while balancing the day‑to‑day execution of email campaigns across our rapidly expanding, dynamic organization.
What You’ll Do- Own the complete email operations workflow—from intake through QA, scheduling, deploying and reporting—ensuring accuracy, consistency, and on‑time delivery.
- Manage the marketing email calendar and oversee nurture and campaign sends that drive engagement across key touchpoints.
- Build and scale a centralized Email Center of Excellence at Snowflake, establishing best practices, governance, and process standards.
- Collaborate with marketing and creative teams to create reusable email templates for a variety of campaign types.
- Monitor email deliverability, domain reputation, and database health to proactively identify and resolve issues with Validity and explore Litmus collaboration functionality.
- Run A/B tests and analyze performance metrics to improve engagement and overall campaign effectiveness.
- Code and troubleshoot HTML, CSS, JavaScript, and Velocity scripting to create dynamic and personalized experiences.
- Create documentation and training materials to onboard stakeholders and reinforce email best practices.
- 3+ years of experience in email or lifecycle marketing, ideally in a fast‑paced, high‑growth tech environment.
- Experience with Marketo or other marketing automation platforms.
- Hands‑on experience with HTML/CSS and a strong understanding of responsive email design.
- Working knowledge of JavaScript and Velocity scripting.
- Experience designing and testing email and landing page templates.
- Proven ability to own and optimize processes, drive operational improvements, and scale repeatable systems.
- Skilled in project management, cross‑functional collaboration, and stakeholder communication.
- Data‑driven, with a passion for testing, learning, and optimizing.
Base salary range: $122,000 – $160,600. Eligible for Snowflake’s bonus and equity plan.
Benefits include medical, dental, vision, life, and disability insurance; 401(k) retirement plan; flexible spending & health savings accounts; at least 12 paid holidays; paid time off; parental leave; employee assistance program; and other company benefits.
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