Medical Device Marketing Product Manager

Product Manager – Procedural GI

At STERIS, we help our customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.

As a Product Manager on the Procedural GI team, you will lead the development and implementation of the overall strategy for an assigned product category to achieve a global financial plan and strategic goals. You will manage all aspects of the product life cycle for your category, including upstream and downstream marketing initiatives.

• Conduct ongoing market research and competitive analysis to possess in‑depth knowledge of markets, procedures, customers, and products.
• Collaborate with the global sales team and marketing management to develop and implement strategic & tactical plans that ensure profitability and growth for all assigned products/procedural areas.
• Provide ongoing analysis of pricing trends, cost position, and demand forecasting within assigned product categories for financial planning.
• Deliver product line and market updates to key internal stakeholders.

• Work closely with the commercial team to increase product adoption and utilization through the development of sales collateral, tools, and programs.
• Identify issues, opportunities, and associated strategies within assigned procedural areas through frequent conversations and interactions with customers and the global sales team.
• Communicate product and competitive updates to the global sales team.
• Lead the development of content and tools for sales education; present at training courses and provide in‑field support to the sales team for assigned product lines.
• Actively engage in sales meetings, national & regional conferences, and events; commit to field travel (up to 25% U.S. and international).

• Gain a deep understanding of customer experience with products and procedural categories through voice‑of‑customer research.
• Identify product gaps and generate innovative ideas to expand market share, improve customer experience, and drive growth in the category.
• Develop business plans to evaluate market opportunity and strategic fit for new product concepts.
• Support cross‑functional teams with commercial direction throughout all phases of the stage‑gate process for active NPD projects.
• Participate in cross‑functional teams to support market research, customer requirements, product testing, risk analysis, and customer evaluation.
• Develop a comprehensive global marketing plan with a launch strategy and financial forecasts to successfully commercialize new products.
• Work closely with cross‑functional teams, marketing management, and marketing communications to execute on marketing deliverables for new product launches.

• Exhibit a strong sense of urgency for executing strategic plans and achieving global revenue goals.
• Drive short‑ and long‑term product planning processes within assigned procedural areas.
• Champion each product by gaining support for a compelling vision, objectives, and strategy for the assigned procedural area.
• Win mindshare with customers and internal cross‑functional team members through building excitement and belief specific to assigned product/procedural areas.
• Cultivate and utilize industry relationships to support procedural category voice‑of‑customer research and NPD.
• Maintain a cohesive Product Management approach to strategic issues across assigned product categories.

• BA or BS degree in business, marketing, or a related field (MBA or advanced degree preferred).
• Minimum 5 years of relevant business experience.
• Ability to collaborate and work with others in a dynamic team‑based environment.
• Strong analytical and strategic thinking ability.
• Ability to complete assignments of an advanced degree of complexity, working under little supervision on specific tasks or projects.
• Excellent verbal, written, and interpersonal skills.
• High level of proficiency with Microsoft Word, Excel, and PowerPoint.

• Ca…