Sales & Marketing Director

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2 days ago Requisition

The Preserve | Mentor, Ohio
Full-Time

The Preserve
, a Cardinal Senior Living community in Mentor, Ohio, is looking for a
Sales Director who knows how to create relationships, build a pipeline, follow through, and turn interest into move-ins.

This is not a passive admissions role.

You’ll own the sales process from
first inquiry through move-in
, while becoming a visible relationship-builder throughout the Mentor community and surrounding healthcare market.

• Meet new people and build relationships quickly
• Turn inquiries into tours and tours into move-ins
• Follow up consistently without sounding scripted or transactional
• Help families navigate difficult and emotional decisions
• Build referral relationships throughout the local community
• Work toward clear goals and know exactly where your pipeline stands
• Solve problems instead of waiting for someone else to fix them
• Partner with clinical and operational leaders to create a great move-in experience
• Compete, win, and see the results of your work

You’ll manage the full sales pipeline for The Preserve, including:

• Responding quickly to inquiries and referrals
• Conducting discovery conversations and community tours
• Building relationships with prospective residents and families
• Following up consistently throughout the decision process
• Overcoming objections and helping families identify the right solution
• Coordinating admissions and move-ins with community leadership
• Maintaining strong visibility to leads, tours, deposits, move-ins, and occupancy goals

Great sales leaders don’t wait for leads to appear.

You’ll build and maintain relationships with:

• Hospitals and discharge planners
• Physicians and medical practices
• Rehabilitation and skilled nursing providers
• Home health and hospice organizations
• Senior resource organizations
• Local businesses and community partners

The goal is simple:
when someone in Northeast Ohio needs senior living, we want The Preserve to be part of the conversation.

• 2+ years of experience in
  sales, admissions, marketing, business development, or a highly relationship-driven role
• Strong communication, presentation, and relationship-building skills
• Excellent follow-up and organizational discipline
• Comfort working toward measurable sales and occupancy goals
• Ability to manage multiple prospects at different stages of the sales process
• Valid driver’s license

Senior living, healthcare, hospitality, or local referral-development experience is strongly preferred.

At Cardinal Senior Living, our mission is to
provide dignity, safety and care to our elderly residents.

For a Sales Director, that mission starts before someone ever moves in.

You are often the first relationship a family builds with our community. You help them understand their options, earn their trust, and guide them toward a decision that can change their family’s life.

We want someone who can
drive the business without ever losing sight of the people behind the numbers.

If you’re competitive, relationship‑driven, organized, and excited about growing a senior living community in Mentor,
we’d love to meet you.