Head of Amazon and Marketplace Advertising

Patrick Murray and 3

Search are working with a fantastic, well established and rapidly expanding brand - it's a super exciting time for the brand and the industry they operate in, benefit ting from opportunities and tail winds!

• Location & Working Model: Hybrid with 2 days a week in Wales - Expensed travel and accommodation - really accessible from London, Midlands and West Home Counties etc.
• Key Role Feature: Ownership of global advertising strategy across Amazon and major marketplaces

Our client is undergoing significant international expansion, creating a senior‑level opportunity for a Head of Amazon and Marketplace Advertising to lead and elevate global performance across Amazon, eBay and other third‑party platforms. This role has become available due to substantial growth in digital commerce and increased investment into marketplace brand building. The organisation is scaling across global regions and requires an expert to guide marketplace advertising into its next strategic phase.

The Head of Amazon and Marketplace Advertising will design and execute the overarching advertising strategy across multiple online marketplaces, ensuring alignment with commercial targets, brand objectives and operational capability. The role requires an analytical and commercially astute leader capable of driving performance through advertising, media optimisation and cross‑functional collaboration. The Head of Amazon and Marketplace Advertising will shape content, promotions, and paid media approaches across multiple geographies.

The Head of Amazon and Marketplace Advertising will work closely with senior stakeholders to build long‑term frameworks that support sustained growth. The Head of Amazon and Marketplace Advertising will also contribute to global planning cycles, delivering insights that influence strategic decision‑making.

The Head of Amazon and Marketplace Advertising will

• Develop and lead the global marketplace advertising strategy across Amazon, eBay and additional emerging platforms.
• Align marketing and advertising activity with sales performance, profit goals and brand positioning across regions.
• Oversee Sponsored Ads, DSP, promoted listings and new advertising formats to maximise ROI and efficiency.
• Direct content optimisation, ensuring listings, brand stores and assets perform strongly across all markets.
• Manage promotional strategy for major trading peaks such as Prime Day, Black Friday and Cyber Monday.

The Head of Amazon and Marketplace Advertising will…

• Great hands on and strategic experience in marketplace or digital advertising, with proven success across Amazon and eBay.
• Demonstrate advanced analytical capability with expertise in KPIs including ACOS, TACOS, ROAS and LTV.
• Show strong leadership experience managing teams, agencies and platform partners.
• Have experience delivering multi‑market strategies across EMEA, US and APAC.
• Exhibit strong commercial judgement, project management and stakeholder engagement skills.
• Competitive salary with performance bonus
• Opportunity to build and scale a global advertising function
• High exposure to senior leadership and strategic decision‑making
• Fast‑paced, entrepreneurial environment with strong growth potential
• Influence across multiple global regions and marketplaces

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit. No person is subjected to any less favourable treatment on any discriminatory grounds on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy and maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.