Senior Manager, Brand Management

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Full Time Miami Beach, FL, US

2 days ago Requisition

Salary Range: $95,000.00 To $ Annually

The Job

This position will report to our Vice President of Licensing and Partnerships and work across the entire Playboy organization (Brand, Media, Legal, and Finance & Accounting), as well as with CAA, our licensing agency, and our global licensing partners. You will own the day-to-day management of Playboy's existing licensee portfolio, tracking business performance, product assortments, royalty revenue, and contractual compliance. You will support partner renewals, amendments, and the coordination of legal agreements.

This role will oversee brand guidelines and logo use, working closely with CAA on product approvals, to ensure every product carrying the Playboy mark meets our standards.

What You’ll Do — Job Responsibilities

The essential job duties below are specific to this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

• Coordinate the daily business operations of existing Playboy licensees and partners, serving as the primary day-to-day point of contact across the global portfolio
• Onboard new partners to the brand, sharing brand guidelines and logo use
• Partner with CAA, our licensing agency, on brand management and partner oversight, including tracking contractual compliance, sales performance, sales projections, and royalty revenue
• Proactively support partners through product launches and day-to-day business needs, anticipating challenges and quickly resolving issues such as approval delays, asset requests, timeline changes, and brand questions to ensure seamless execution and strong partner relationships
• Support the VP of Licensing & Partnerships with license renewals and amendments through the coordination of legal agreements with Playboy Legal, CAA Legal, and Finance
• Manage key licensing operations, including tracking contract amendments, renewals, and compliance records such as insurance certificates and quarterly royalty reports
• Maintain the active partner roster and open category reports
• Own analysis from the royalty management system (e.g., Brand Comply), tracking product approvals
• Support product approvals in partnership with CAA, having full insight into new collections, brand collaborations, launches, and product assortments
• Enforce compliance with the brand standards, protecting how Playboy is portrayed across every touchpoint and escalating off-brand activations to the VP for review and final approval
• Work with partners on marketing activities, coordinating with social media and editorial teams as needed
• Represent Playboy in partner meetings, speaking confidently to the business and guiding licensees and partners, while taking thorough, accurate notes that capture key decisions and action items, and distributing timely recaps to internal teams and partners
• Manage the seasonal style guide and own the quarterly partner newsletter, closely monitoring global partner activity, product launches, and marketplace activations
• Influence and inspire partners to maximize their product assortments and grow their businesses, as well as manage the  assortment to ensure an on-brand offering that reflects the strength of the partner portfolio
• Prioritize and manage a high volume of partner requests across multiple accounts
• Manage ad hoc requests and projects as needed

What You’ll Bring — Qualifications and Skills

• Bachelor’s degree in Business Administration , Communications, Marketing, Finance, or a related field
• 3-5 years of experience in brand…