Brand Advocacy Specialist

Job Context This role supports Simpro Group’s global customer advocacy strategy by turning satisfied customers into engaged brand champions through testimonials, referrals, communities, events, awards, and storytelling. It also manages customer relationships and advocacy programs while tracking sentiment, engagement, and brand affinity.

• Support the development, execution and maintenance of a global advocacy program across all Simpro Group brands
• Help design programs that turn strong customer satisfaction into emotional brand loyalty
• Contribute to building structured pathways for customers to evolve into vocal brand champions
• Track and report customer acts of advocacy, as well as on brand affinity, visibility, sentiment, and engagement
• Create, monitor and participate in brand- and industry-led virtual communities
• Partner with Account Management to identify delighted customers ready to share their experiences; support evolution toward NPS tracking
• Build and maintain a curated bench of customer advocates representing industries, regions, and use cases
• Coordinate across teams to match the right customer voice with the right opportunity – references, referrals, media, and community engagements
• Support recruitment and management of customer speakers and content for Simprosium, our annual customer event
• Assist in managing and evolving our annual customer awards program
• Identify creative ways to engage and celebrate customers, including video series, social amplification, gifting, and experiences
• Support the development of testimonials, referrals, advisory groups, case studies, and community initiatives
• Own the customer experience

• 2+ years of experience in Brand Advocacy, Community, Customer Marketing, Field Marketing, or related B2B SaaS roles
• Bachelor’s degree in Marketing, Communications, Business, or related field required
• Interest in building advocacy or community programs that drive brand affinity
• Familiarity with review platforms and reputation management strategies
• Experience supporting events, webinars, or customer-facing programs
• Strong relationship-building skills and comfort working with customers
• Ability to collaborate cross-functionally and manage multiple stakeholders
• Strong communication and storytelling instincts
• Excellent organizational and project management skills
• Proactive, curious, and eager to grow in a fast-paced environment

• We Are One Team
• We Are Customer Centric
• We Are Growth Minded
• We Are Accountable
• We Celebrate Success

Simpro, Aro Flo, Big Change & Clock Shark are equal opportunity employers with a best-of-class onboarding program and supportive team environments. This means that we want everyone to feel welcome with us and to provide equal opportunities for everyone, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex or sexual orientation, or any other non-performance factor.

Welcome to Simpro! Together with Aro Flo, Big Change and Clock Shark we are one team made up of many nationalities. We are customer-centric, always putting our customers and teammates first. We take accountability, owning both our innovations and our mistakes. We're growth-minded, constantly learning and evolving. And most of all, we celebrate our successes together!

Simpro Group provides best-in-class SaaS field service management solutions to trade and field service businesses worldwide. The group comprises four industry-leading companies, Simpro, Aro Flo, Big Change and Clock Shark, with offices across North America, Australia, New Zealand and the UK. Simpro, Aro Flo & Big Change provide comprehensive field service management software for growth-minded trade and field service businesses, while Clock Shark specializes in time-tracking and scheduling software solutions.

Together, these companies seek to drive businesses forward with solutions that empower teams to work smarter, provide foundations for business scaling, and offer data-driven insights to fuel decision-making. Simpro Group serves over 22,000 businesses and over 400,000 users worldwide and has a global workforce of more than 600 employees.

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