Lead, Strategic Data & Analytics

Overview

The Strategic Data Analytics Lead is core to the Global Media and Customer Strategy department. They provide guidance on business performance, customer trends, and marketing opportunities that inform our overall media strategy and drive business performance. They help build the foundations of the Strategic Analytics team by consolidating information from external sources and across the portfolio to develop powerful views and insights on a regular basis.

The ideal candidate is a collaborative self-starter who uses innovation and intuition to creatively answer business questions that inform the design of our future product portfolio.

• Passionate about guest-centric analytics and the industry, deriving insights and telling guest stories to help connect with new and current customers.
• Apply findings from benchmarking, research, trend forecasting, performance, and feedback to assist in developing near- and long-term marketing and business strategies.
• Apply findings to assist in defining key business opportunities that drive profitability.
• Collaborate with CRM, Media, Consumer Insights, and other teams across the Marketing organization to develop tools and insights that support and improve business performance.
• Support ad-hoc analysis in a fast-paced environment across various data types, databases, and desktop research.
• Develop strong business acumen across commercial and operational arms of the company and communicate a simplified story.
• Develop and measure Key Performance Indicators for the Media and Customer Strategy team.
• Identify and explore new data sources to enhance decision-making.
• Help develop or introduce new approaches to data-driven problem solving using advanced analytics methodologies.
• Collaborate cross-functionally to create and share analyses, updates, and opportunities that enrich the organization’s knowledge.
• Perform other duties as required. Employees may be required to perform other job-related duties as assigned by their supervisor or management.

Four-year Bachelor's or equivalent required; a minimum of six years of related analytics experience and/or training.

Candidate must possess strong written and oral communication skills and be able to work effectively with all levels of personnel. Strong PC skills are required.

• Complex Problem Solving:
  Ability to identify the root cause of complex problems, develop options and recommend solutions.
• Strategic Analytics:
  Data combined with critical thinking to identify strengths, weaknesses, and opportunities.
• Business Acumen:
  Ability to understand key business drivers, connect analytics to organizational goals, and recommend actions that support strategic objectives.
• Presentation:
  Strong aptitude to present complex data analyses into simple, concise, and engaging stories that bring insights to the forefront.
• Project Management:
  Collaborate with various teams to align and influence strategic decision-making processes.
• Strong Attention to Detail:
  Meticulous in ensuring data and insights presented are accurate.
• Technical
  
  Skills:
  
  SQL, Power BI, Advanced Excel and PowerPoint required. Experience with Python or R and familiarity with advanced analytics approaches and/or machine learning models preferred.

The team will be responsible for some budgetary items, and for supporting teams that develop business cases or decisions that exceed tens of millions of dollars.

Will foster relationships across Royal Caribbean Group, especially with Revenue Management, Hotel Operations, Onboard Revenue, Data Sciences, IT, and the Royal Caribbean brand.

The physical demands described here are representative of those requirements employees must meet to perform the essential functions of the job with or without reasonable accommodations. While performing job functions the employee is regularly required to sit, stand, write, review and type reports, compile data, operate a PC, communicate, listen, and assess information. The employee may move about the office complex, may travel to other office locations and may lift, push, pull or…