Service Line Marketer

Seeking a career-defining opportunity where your leadership, strategic vision, and client expertise are recognized and rewarded? Kaufman Rossin might be just the place for you.

As one of the top accounting firms in the country, our foundation is “people first.” In the words of James Kaufman, “we prioritize our people, their development, and their well-being. Our values are translated into action every day.”

Kaufman Rossin is a privately owned, independent public accounting firm, which means we are not beholden to outside investors or private equity influence. This independence allows us to prioritize long-term client relationships, maintain objectivity in our advisory approach, and make strategic decisions that benefit our people and clients, not external stakeholders. Our structure fosters agility, entrepreneurial thinking, and a collaborative culture where leadership is accessible, and innovation is encouraged.

Celebrated as the Best Place to Work in South Florida over a dozen times, Kaufman Rossin has grown to over 700 employees, with offices spanning the tri-county area, including sister entities Kaufman Rossin Wealth and Kaufman Rossin Alternative Investment Services.

Kaufman Rossin is seeking a dynamic, entrepreneurial Service Line Marketer to support our Risk Advisory Services practice as the day-to-day marketing and business development lead. This role will own the go-to-market strategy for Risk Advisory Services practice and translate leadership priorities into positioning, campaigns, content, sales enablement, and business development initiatives that drive qualified pipeline, client wins, brand awareness, and long-term client loyalty.

The Service Line Marketer will sit within the Marketing Center of Excellence, with a dotted line to the Risk Advisory Practice Leader. This individual will be embedded within the practice and work closely with leadership, professionals, Business Development, and Marketing team members across content, digital, PR, operations, and events.

• Own and execute the go-to-market strategy for Risk Advisory, aligning marketing and business development efforts with practice priorities.
• Develop and refine positioning, differentiators, and ideal client profiles to support market growth and firm strategy.
• Lead integrated marketing campaigns, including webinars, thought leadership, account-based marketing, events, email nurture, and Linked In initiatives.
• Partner with subject matter experts to develop articles, whitepapers, case studies, client-ready materials, and other thought leadership content.
• Create sales enablement tools, including proposals, pitch decks, talk tracks, competitive insights, and pursuit materials.
• Support pipeline growth by building target account lists, monitoring funnel activity, and facilitating regular pipeline and account reviews.
• Partner with Marketing, Business Development, and practice leadership to leverage shared resources and ensure alignment across initiatives.
• Oversee event strategy and execution, including sponsor ships, partnerships, and post-event follow-up to maximize ROI.
• Track, analyze, and report on key performance metrics, ensuring CRM accuracy and delivering actionable insights to leadership.

• 3+ years of experience in B2B marketing or business development, ideally within accounting, consulting, financial services, or a professional services environment.
• Experience with go-to-market strategy, campaign development, and account-based marketing.
• Strong writing and editing skills, with the ability to translate complex subject matter into clear, compelling client-facing content.
• Experience developing sales enablement materials and supporting proposal or…